The Authority Playbook (audio)

The Authority Playbook (Aired 07-01-26) Mental Fitness: The Key to Lasting Change, Better Health & Stronger Leadership

NowMedia Television Networks — Thu, 02 Jul 2026 17:27:35 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Eryn Kubinski, mental fitness coach, former physical therapist, and founder of Health Journeys, to explore why lasting transformation begins in the mind—not with motivation alone.

Drawing on her background in neuroscience, physical therapy, and behavioral coaching, Eryn explains how subconscious thought patterns, nervous system conditioning, and identity shape every decision we make from health and weight management to leadership, confidence, and personal success.

Chapters

(00:00:00) - The Authority Playbook
(00:01:47) - Mental Fitness Coaching
(00:04:49) - Mental Fitness
(00:11:39) - Why Habits Fail
(00:13:39) - How to Lose 10 pounds a week
(00:16:59) - Cognitive dissonance and the way it affects our decisions
(00:17:53) - Cognitive Dissident
(00:22:08) - The Secret to Igniting Your Brand
(00:23:29) - The Authority Playbook
(00:24:56) - In the Elevator With Real People
(00:28:15) - In the Elevator of Trust and credibility
(00:29:41) - What advice would you have for prospective coaches?
(00:32:15) - ChatGPT: Only as Smart as You Are
(00:35:34) - What Does Sustainable Success Mean to You?
(00:38:11) - How to Balance Personal Well-Being and Weight Loss
(00:42:46) - mindset and weight loss for women
(00:45:57) - Aaron on Building a Personal Network
(00:46:56) - Jeff Brandeis

The Authority Playbook (Aired 06-11-26) Regulate to Elevate: The Leadership Strategy Behind Business Growth

NowMedia Television Networks — Thu, 02 Jul 2026 17:09:36 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Trish Gower, founder of Messy Minded Magic, to explore why lasting business growth begins with the entrepreneur not just the business. Together, they examine how nervous system regulation influences leadership, decision-making, productivity, and long-term success.

Chapters

(00:00:00) - The Authority Playbook
(00:01:12) - Why You're Not Dedicating Enough to Your Business
(00:04:15) - The Hard Things of Being an Entrepreneur
(00:05:24) - Having Adhd for 35 Years
(00:11:39) - The Authority Playbook
(00:12:21) - Neuroanatomy
(00:13:19) - How Creators Think About Money
(00:16:23) - Are Mid-life Women Struggling to Make Money?
(00:17:53) - What Made Your Business Focus on Women in Midlife?
(00:19:07) - How to Regulate Your Mind
(00:24:03) - The Authority playbook
(00:25:19) - Trish on bottoms-up in business
(00:28:39) - What's the Most Common Boundary Hold Women Entrepreneurs Back?
(00:31:16) - How to Get Things Done with ADHD in the Workforce
(00:34:20) - A Strong Authority Playbook
(00:34:57) - The Authority Playbook on NOW Media TV
(00:35:36) - In the Elevator With Trish Gala
(00:36:38) - Why Mid-life Women Entrepreneurs are so important
(00:37:44) - What to Do When You're 50
(00:39:16) - Why Do So Many Women Get Stuck?
(00:40:08) - MESSY Minded Magic
(00:40:58) - How to Build the Authority You Need
(00:41:45) - Midlife Entrepreneurs: Advice for Newcomers
(00:43:47) - How to Manage ADHD
(00:46:50) - Jeff Brandeis on Building Authority

Authority Playbook (Aired 06-25-26): Burnout, Brain Fog & Leadership Performance – The Hidden Health Costs of Success

NowMedia Television Networks — Thu, 25 Jun 2026 18:06:50 +0000

In this episode of Authority Playbook, host Jeff Brandeis sits down with functional health practitioner Dr. Raquel Yarroch to explore the often-overlooked connection between health, mindset, leadership, and professional success. Together, they uncover how burnout, chronic stress, brain fog, fatigue, poor sleep, and limiting beliefs can quietly undermine performance, confidence, and long-term career growth.

Chapters

(00:00:00) - The Authority Playbook
(00:01:45) - Dr. Jeff: When People Are Stuck in Their Career
(00:08:18) - How to Manage Your Health
(00:12:35) - The Authority Playbook
(00:13:15) - Root Cause Health
(00:19:06) - How to Tell When Your Body's telling You Something's Wrong
(00:23:50) - Working with people's minds
(00:25:36) - How to Transform Your Brand with a Mindset Transformation
(00:26:18) - The Authority playbook
(00:27:04) - Limiting Beliefs in Professional Life
(00:31:30) - Are You Ready to Change Your Career?
(00:34:39) - How to Manage Your Health in Retirement
(00:36:01) - The Authority Playbook
(00:37:25) - When You're Unstuck in Your Health
(00:39:37) - How to Get Over the Caffeine Hump
(00:45:17) - How to Get Out Of Rock and Health
(00:49:51) - Dr. Raquel on Root Cause Health

The Authority Playbook (Aired 06-18-26) The Science of Nitric Oxide: Unlocking Better Health, Performance & Longevity

NowMedia Television Networks — Thu, 18 Jun 2026 15:38:10 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Dr. Nathan Bryan, founder, chairman, and CEO of Bryan Therapeutics, to explore what it truly takes to build authority when science, innovation, and human health are on the line.

This conversation focuses on the difference between visibility and credibility, highlighting how real authority is earned through decades of research, peer-reviewed science, intellectual property development, and a relentless commitment to evidence-based innovation.

The Authority Playbook (Aired 05-28-26) Building a Scalable Business: Leadership, Client Acquisition & Sustainable Growth

NowMedia Television Networks — Thu, 28 May 2026 21:53:26 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Sabrina Renee, co-founder and CEO of Kelbree Consulting, to explore how entrepreneurs and business leaders can build scalable, system-driven companies with clarity and consistency.

Chapters

(00:00:00) - The Authority Playbook
(00:01:23) - Calgary Consulting's Executive Leadership Strategy
(00:04:28) - What Is The Ideal Avatar for Starting a Business?
(00:06:55) - How to Unstuck Your Company's Pipeline
(00:10:48) - Nurturing Your Prospects
(00:14:01) - The Authority Playbook
(00:15:21) - What are the early warning signs that a business is scaling too quickly
(00:17:49) - WSJD Live: Back Office Expansion
(00:20:05) - What role does leadership development play in companies' scaling?
(00:23:07) - Leadership Communication and Decision Making Under Pressure
(00:27:57) - How Have Leaders Changed Over the Years?
(00:31:54) - Communication Issues of Growing and Scaling
(00:34:11) - The Authority Playbook
(00:36:58) - What will matter most in the next 3 to 5 years?
(00:39:43) - The Need to Adapt to Technology's Changes
(00:43:01) - Top Executives: Future Proof Your Business With AI
(00:46:00) - What Do You Want People To Remember About You?
(00:47:27) - Sabrina Renee Kinkle on the Authority Playbook

The Authority Playbook (Aired 05-21-26) Standing Out in a Noisy World: Branding, Trust & Building Real Authority

NowMedia Television Networks — Fri, 22 May 2026 19:22:41 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Brynne Bruner, founder of Mindspark Branding, to explore what it truly takes to build visibility, trust, and authority in today’s crowded digital landscape.

This conversation focuses on one of the biggest challenges facing entrepreneurs and business leaders: standing out in a marketplace overloaded with content, competition, and constant noise.

Chapters

(00:00:00) - Jeff Brandeis' The Authority Playbook
(00:01:18) - When Authority Fails, What's Next?
(00:06:16) - The Secret to Branding Your Services
(00:10:08) - How to Build Authority in a Digital World
(00:12:11) - The Authority Playbook
(00:13:05) - How to Avoid Becoming Background Noise Online
(00:13:52) - How Storytelling Creates Trust and Authority
(00:17:11) - How to Start Your Branding Journey
(00:20:01) - Getting Out Of Your Own Head
(00:21:16) - You Can Do This!
(00:22:49) - The Authority Playbook
(00:24:03) - What Makes People Trust a Brand or Public Figure?
(00:25:31) - Your Vulnerability in the Presidential Speech
(00:27:19) - Trump on Building Credibility
(00:29:26) - How to Help Your Clients See Who They Are
(00:34:45) - The Art of Using AI in Your Brand
(00:37:04) - The Authority Playbook
(00:37:49) - Why People Shy Away From Becoming More Public
(00:42:45) - What is True Leadership Visibility in Today's World?
(00:48:53) - Jeff Bezos on Go Big or Stay Real
(00:51:23) - How to Reach Out to MindSpark Branding's Experts
(00:52:29) - Brandeis: The Authority playbook

The Authority Playbook (Aired 05-21-26) Standing Out in a Noisy World: Branding, Trust & Building Real Authority

NowMedia Television Networks — Fri, 22 May 2026 19:20:50 +0000

This conversation focuses on one of the biggest challenges facing entrepreneurs and business leaders: standing out in a marketplace overloaded with content, competition, and constant noise.

Chapters

(00:00:00) - Jeff Brandeis' The Authority Playbook
(00:01:18) - When Authority Fails, What's Missing?
(00:03:32) - Jeff Lawson: Branding Is More Than a Logo
(00:06:16) - Bill Maher: Branding 101
(00:10:08) - How to Build Authority in a Noise-filled World
(00:12:11) - The Authority Playbook
(00:13:05) - How can entrepreneurs avoid becoming background noise online?
(00:13:52) - How Storytelling Helps Build Trust
(00:17:11) - How to start your journey in Branding
(00:20:01) - Getting Out Of Your Own Head
(00:21:16) - Talking About Preparations for Speaking
(00:22:49) - The Authority Playbook
(00:24:03) - What Makes People Trust a Brand or Public Figure?
(00:25:31) - Your Vulnerability in the Presidential Speech
(00:27:19) - President Trump on Building Credibility
(00:29:26) - How to Help Your Clients See Who They Are
(00:34:11) - Is AI Threatening Your Brand?
(00:37:04) - The Authority Playbook
(00:37:37) - Why Do People Hesitate to Become More Public?
(00:42:45) - What Does True Leadership Look Like in Today's World?
(00:44:41) - On Leading With a Sense of Impact
(00:48:53) - Jeff Bezos on Go Big or Stay Real
(00:51:23) - Bryn At MindSpark Branding
(00:52:29) - Brandeis: The Authority Playbook

The Authority Playbook (Aired 04-23-26) Building Authority in Sales: Trust, Value, and Standing Out in a Noisy Market

NowMedia Television Networks — Thu, 23 Apr 2026 20:12:53 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Jeffrey Gitomer, bestselling author and one of the most recognized voices in sales, to explore what it truly takes to build lasting authority in a rapidly evolving world.

This conversation focuses on the fundamentals that separate top performers from the rest—attitude, asking the right questions, and building real relationships that drive trust and credibility.

Chapters

(00:00:00) - Jeff Brandeis
(00:02:00) - In the Elevator: How You Built Authority
(00:05:16) - Don't Put Your Phone Number on Your Business Card
(00:08:06) - What Did You Do To Get Your Book Published?
(00:12:21) - Personal Brand Is Driving Sales in 2026
(00:14:35) - The Authority Playbook
(00:15:03) - 3 Sales Principles for Success
(00:19:25) - Value in Relationship, Not the Price
(00:21:24) - Risk Reduction in the Sales Process
(00:25:45) - The Essential Practices of Top Producers
(00:29:58) - How To Keep Your Content System Clear
(00:30:52) - Jeffrey Fey: Attitude drives actions
(00:34:12) - How to Use AI in Your Business
(00:38:18) - Jeff Brandeis: How to Enhance Your Brand
(00:41:27) - The Authority playbook on NOW Media Television
(00:41:52) - What Leaders Should Prepare for the AI Revolution
(00:48:00) - What Do You Need to Know About Authority on Stage and
(00:51:12) - Jeffrey Brandein
(00:52:31) - Jeff Brandeis: How to Close With Integrity

The Authority Playbook (Aired 04-16-26) The Retirement Blind Spot: Income Gaps, Planning Mistakes & Building Financial Certainty

NowMedia Television Networks — Fri, 17 Apr 2026 02:02:50 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Nikko Martillo, CEO of Martillo Capital, to break down the biggest financial mistakes families make when planning for retirement and how to avoid them.

This conversation focuses on one critical concept: the “income gap” the difference between what you need in retirement and what your assets can reliably produce.

The Authority Playbook (Aired 04-09-26) AI Without the Hype: Turning Automation into Real Business Advantage

NowMedia Television Networks — Thu, 09 Apr 2026 16:43:58 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Scott McIntosh, founder of Digital Treehouse, to break down how business leaders can move beyond AI hype and start implementing real, measurable results.

This conversation focuses on the practical side of artificial intelligence where many businesses are getting it wrong and how to start small with high-impact use cases.

The Authority Playbook (Aired 04-02-26) Authority Starts with Your People: Building Trust, Alignment & Leadership That Scales

NowMedia Television Networks — Sat, 04 Apr 2026 17:06:05 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Matt Poeppel, PhD, Vice President at The Predictive Index, to explore how real authority begins within your team.

This conversation dives into why leadership credibility is not built through titles, but through alignment between who you are, how you lead, and how your organization shows up every day.

The Authority Playbook (Aired 03-26-26) Authority Under Pressure: What Defines Real Leadership Today

NowMedia Television Networks — Thu, 26 Mar 2026 20:00:37 +0000

In this premiere episode of The Authority Playbook, host Jeff Brandeis introduces a powerful new series focused on what it really takes to be seen, heard, and respected as a leader.

Joined by Bill Adams, founder of Target Tech, this episode explores why so many capable professionals get overlooked and how authority is truly built through presence, communication, and decisive leadership under pressure.

Chapters

(00:00:00) - Jeff Brandeis's The Authority Playbook
(00:01:14) - The Three Keys to Good Leadership
(00:06:30) - Culture and the Next CEO
(00:11:32) - The Impact of Cultural Inclusion
(00:14:45) - The Authority playbook
(00:15:11) - What the Next Generation of Leaders Need to Know
(00:17:23) - The Future of Leadership Is AI and Agents
(00:19:53) - What is a Leader's Role in the Future?
(00:23:03) - Leadership and AI
(00:25:54) - The Authority Playbook
(00:29:22) - The Authority Playbook
(00:30:18) - What Made Facebook a Rockstar?
(00:32:27) - What Made Me Happy: The Moments
(00:35:14) - In the Elevator With Steve Jobs
(00:38:07) - What do you think is one of the non-negotiable
(00:42:04) - Jeff Buckley on Finding Your Own Authority
(00:45:52) - The Authority Playbook
(00:48:13) - Jazz Leaders on AI and Its Impact
(00:53:20) - What Would Their First Move Be to Gain Authority?
(00:56:00) - Top Executives: The Future of AI
(00:57:57) - Kay Minkus on The Authority playbook
(00:58:45) - Jeff Brandeis with the Authority playbook