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        <title>FinOps Fridays</title>
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        <link>https://www.apptio.com/shows/finops-fridays/</link>
        <description>Hosted by Hunter Willis, Senior Product Marketing Manager at Apptio, an IBM Company, FinOps Fridays is a video series covering a range of topics across the journey to cloud, from pre-migration to cloud-native. It dives into the technical and cultural challenges that organizations face on their unique journeys as they build their financial discipline required for cloud.</description>
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        <copyright>© 2025 Apptio, an IBM Company</copyright>
        
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                <title>FinOps Fridays</title>
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                <itunes:subtitle>Hosted by Hunter Willis, Senior Product Marketing Manager at Apptio, an IBM Company, FinOps Fridays is a video series covering a range of topics across the journey to cloud, from pre-migration to cloud-native. It dives into the technical and cultural challenges that organizations face on their unique journeys as they build their financial discipline required for cloud.</itunes:subtitle>
        <itunes:author>Apptio, an IBM Company</itunes:author>
        <itunes:type>episodic</itunes:type>
        <itunes:summary>Hosted by Hunter Willis, Senior Product Marketing Manager at Apptio, an IBM Company, FinOps Fridays is a video series covering a range of topics across the journey to cloud, from pre-migration to cloud-native. It dives into the technical and cultural challenges that organizations face on their unique journeys as they build their financial discipline required for cloud.</itunes:summary>
        <itunes:owner>
            <itunes:name>Apptio, an IBM Company</itunes:name>
            <itunes:email>FinOpsFridays@apptio.com</itunes:email>
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                                    <item>
                <title>
                    <![CDATA[Scaling FOCUS Across Cloud, SaaS, and AI]]>
                </title>
                <pubDate>Fri, 13 Mar 2026 15:30:13 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
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                    https://permalink.castos.com/podcast/44039/episode/2390542</guid>
                                <description>
                                            <![CDATA[Explore what's new in FOCUS 1.3, how organizations are operationalizing the spec, and what's ahead on the roadmap—straight from the FinOps Foundation.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Explore what's new in FOCUS 1.3, how organizations are operationalizing the spec, and what's ahead on the roadmap—straight from the FinOps Foundation.]]>
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                                <itunes:title>
                    <![CDATA[Scaling FOCUS Across Cloud, SaaS, and AI]]>
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                    <![CDATA[Explore what's new in FOCUS 1.3, how organizations are operationalizing the spec, and what's ahead on the roadmap—straight from the FinOps Foundation.]]>
                </content:encoded>
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                                <itunes:summary>
                    <![CDATA[Explore what's new in FOCUS 1.3, how organizations are operationalizing the spec, and what's ahead on the roadmap—straight from the FinOps Foundation.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:22:57</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Navigating FinOps Maturity in the Age of AI]]>
                </title>
                <pubDate>Fri, 21 Nov 2025 16:33:13 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/2233813</guid>
                                <description>
                                            <![CDATA[Hear how FinOps practices are evolving and meeting the demands of AI-first organizations.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Hear how FinOps practices are evolving and meeting the demands of AI-first organizations.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Navigating FinOps Maturity in the Age of AI]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
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                    <![CDATA[Hear how FinOps practices are evolving and meeting the demands of AI-first organizations.]]>
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                                <itunes:summary>
                    <![CDATA[Hear how FinOps practices are evolving and meeting the demands of AI-first organizations.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:21:21</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Building Cost Governance for AI Workloads]]>
                </title>
                <pubDate>Fri, 31 Oct 2025 15:58:23 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/2173333</guid>
                                <description>
                                            <![CDATA[Learn how FinOps practices are evolving to meet the demands of AI-first organizations.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Learn how FinOps practices are evolving to meet the demands of AI-first organizations.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Building Cost Governance for AI Workloads]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
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                    <![CDATA[Learn how FinOps practices are evolving to meet the demands of AI-first organizations.]]>
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                                <itunes:summary>
                    <![CDATA[Learn how FinOps practices are evolving to meet the demands of AI-first organizations.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:20:23</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Cross-Functional Strategies for Successful FinOps Adoption]]>
                </title>
                <pubDate>Fri, 08 Aug 2025 15:44:36 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
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                    https://permalink.castos.com/podcast/44039/episode/2104146</guid>
                                <description>
                                            <![CDATA[FinOps expert Idaliz Baez shares tips to align strategy, drive team buy-in, integrate tools, and drive value with unit economics.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[FinOps expert Idaliz Baez shares tips to align strategy, drive team buy-in, integrate tools, and drive value with unit economics.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Cross-Functional Strategies for Successful FinOps Adoption]]>
                </itunes:title>
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                <content:encoded>
                    <![CDATA[FinOps expert Idaliz Baez shares tips to align strategy, drive team buy-in, integrate tools, and drive value with unit economics.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/2104146/c1e-korznbg8jm6ix30nm-v64vm8mpsrro-cgydit.mp3" length="43671678"
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                                <itunes:summary>
                    <![CDATA[FinOps expert Idaliz Baez shares tips to align strategy, drive team buy-in, integrate tools, and drive value with unit economics.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:30:20</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Optimizing for Cost Efficiency and Carbon Reduction]]>
                </title>
                <pubDate>Fri, 23 May 2025 15:49:10 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
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                    https://permalink.castos.com/podcast/44039/episode/2042832</guid>
                                <description>
                                            <![CDATA[Learn how to optimize cloud costs and reduce carbon footprint through FinOps practices.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Learn how to optimize cloud costs and reduce carbon footprint through FinOps practices.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Optimizing for Cost Efficiency and Carbon Reduction]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Learn how to optimize cloud costs and reduce carbon footprint through FinOps practices.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/2042832/c1e-pn17vs10g34c4n8pm-0vk1ov19tjn9-es2liv.mp3" length="43069186"
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                                <itunes:summary>
                    <![CDATA[Learn how to optimize cloud costs and reduce carbon footprint through FinOps practices.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:29:55</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Operationalizing FinOps for Sustained ROI]]>
                </title>
                <pubDate>Fri, 25 Apr 2025 15:51:52 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
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                    https://permalink.castos.com/podcast/44039/episode/2019471</guid>
                                <description>
                                            <![CDATA[Learn how to apply enterprise-level best practices, take your strategy beyond tooling, and leverage the FinOps Framework to mature your program.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Learn how to apply enterprise-level best practices, take your strategy beyond tooling, and leverage the FinOps Framework to mature your program.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Operationalizing FinOps for Sustained ROI]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Learn how to apply enterprise-level best practices, take your strategy beyond tooling, and leverage the FinOps Framework to mature your program.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/2019471/c1e-nrm2vsd44mgco0mg8-pk4vgzvou5vg-kjwwjm.mp3" length="50710420"
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                                <itunes:summary>
                    <![CDATA[Learn how to apply enterprise-level best practices, take your strategy beyond tooling, and leverage the FinOps Framework to mature your program.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:35:13</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Change Management Strategies for Navigating FinOps Maturity]]>
                </title>
                <pubDate>Fri, 21 Mar 2025 16:21:50 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1997465</guid>
                                <description>
                                            <![CDATA[Discover change management strategies that fuel FinOps adoption and maturity — from securing buy-in at every level to setting OKRs to measure success.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Discover change management strategies that fuel FinOps adoption and maturity — from securing buy-in at every level to setting OKRs to measure success.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Change Management Strategies for Navigating FinOps Maturity]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Discover change management strategies that fuel FinOps adoption and maturity — from securing buy-in at every level to setting OKRs to measure success.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1997465/c1e-442nma195zoh90rn7-mkxmgw3vb762-aka5rb.mp3" length="45045950"
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                                <itunes:summary>
                    <![CDATA[Discover change management strategies that fuel FinOps adoption and maturity — from securing buy-in at every level to setting OKRs to measure success.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:31:17</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Breaking Down Data Silos with FOCUS]]>
                </title>
                <pubDate>Fri, 24 Jan 2025 17:53:55 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1946973</guid>
                                <description>
                                            <![CDATA[Learn how FOCUS™ (FinOps Open Cost and Usage Specification) helps standardize billing data, remove silos, and synthesize actionable insights.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Learn how FOCUS™ (FinOps Open Cost and Usage Specification) helps standardize billing data, remove silos, and synthesize actionable insights.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Breaking Down Data Silos with FOCUS]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Learn how FOCUS™ (FinOps Open Cost and Usage Specification) helps standardize billing data, remove silos, and synthesize actionable insights.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1946973/c1e-3580mb5440vu6xgj2-6z13k70kfjpk-1uxbst.mp3" length="53481556"
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                                <itunes:summary>
                    <![CDATA[Learn how FOCUS™ (FinOps Open Cost and Usage Specification) helps standardize billing data, remove silos, and synthesize actionable insights.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:37:09</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Transparency, Accountability, and Efficiency]]>
                </title>
                <pubDate>Fri, 06 Dec 2024 17:13:33 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1914430</guid>
                                <description>
                                            <![CDATA[Expert guidance on increasing cost transparency, accountability, and efficiency to level up your FinOps practice.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Expert guidance on increasing cost transparency, accountability, and efficiency to level up your FinOps practice.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Transparency, Accountability, and Efficiency]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Expert guidance on increasing cost transparency, accountability, and efficiency to level up your FinOps practice.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1914430/c1e-rg8xpaj3kvgunxzmv-8d91v350s0n-zppuyt.mp3" length="67829139"
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                                <itunes:summary>
                    <![CDATA[Expert guidance on increasing cost transparency, accountability, and efficiency to level up your FinOps practice.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:47:06</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Building Alignment Across FinOps Stakeholders]]>
                </title>
                <pubDate>Fri, 22 Nov 2024 18:07:20 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1904323</guid>
                                <description>
                                            <![CDATA[Discover how FinOps can unite teams across your organization with a shared interest in cloud cost savings and data transparency.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Discover how FinOps can unite teams across your organization with a shared interest in cloud cost savings and data transparency.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Building Alignment Across FinOps Stakeholders]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Discover how FinOps can unite teams across your organization with a shared interest in cloud cost savings and data transparency.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1904323/c1e-w4k0parpwdmsx3kn4-25kx0zopt4jx-fisxkx.mp3" length="31580883"
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                                <itunes:summary>
                    <![CDATA[Discover how FinOps can unite teams across your organization with a shared interest in cloud cost savings and data transparency.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:21:56</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Managing Cost Effective Cloud Migrations]]>
                </title>
                <pubDate>Fri, 30 Aug 2024 16:21:53 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1824825</guid>
                                <description>
                                            <![CDATA[Learn about cloud migration and cloud cost optimization pitfalls, workarounds, and best practices to help you maximize value from the get-go.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Learn about cloud migration and cloud cost optimization pitfalls, workarounds, and best practices to help you maximize value from the get-go.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Managing Cost Effective Cloud Migrations]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Learn about cloud migration and cloud cost optimization pitfalls, workarounds, and best practices to help you maximize value from the get-go.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1824825/c1e-442nma439njb9021q-qdrqz2gnc37z-tseeui.mp3" length="60597471"
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                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Learn about cloud migration and cloud cost optimization pitfalls, workarounds, and best practices to help you maximize value from the get-go.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:42:05</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Using Data to Build Credibility for FinOps]]>
                </title>
                <pubDate>Fri, 26 Jul 2024 16:32:12 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1792397</guid>
                                <description>
                                            <![CDATA[Explore strategies for overcoming hurdles for buy-in, the role data plays in building credibility, and tips for applying FinOps principles across organization-wide cost centers.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Explore strategies for overcoming hurdles for buy-in, the role data plays in building credibility, and tips for applying FinOps principles across organization-wide cost centers.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Using Data to Build Credibility for FinOps]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Explore strategies for overcoming hurdles for buy-in, the role data plays in building credibility, and tips for applying FinOps principles across organization-wide cost centers.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1792397/c1e-9gd83an657nb0k3jx-6zd9w8r0bwjw-7owvyw.mp3" length="81350163"
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                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Explore strategies for overcoming hurdles for buy-in, the role data plays in building credibility, and tips for applying FinOps principles across organization-wide cost centers.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:56:30</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Commitments, Allocation and Gamification]]>
                </title>
                <pubDate>Fri, 21 Jun 2024 18:08:00 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1767237</guid>
                                <description>
                                            <![CDATA[Hear best practices for commitment spend strategies with guidance on gamifying processes, cost allocation, and unit economics.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Hear best practices for commitment spend strategies with guidance on gamifying processes, cost allocation, and unit economics.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Commitments, Allocation and Gamification]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Hear best practices for commitment spend strategies with guidance on gamifying processes, cost allocation, and unit economics.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1767237/c1e-685gqu274zxiz2m78-rowvwqp7t28v-nlvunu.mp3" length="60839383"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Hear best practices for commitment spend strategies with guidance on gamifying processes, cost allocation, and unit economics.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:42:15</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Contextual Collaboration and FinOps]]>
                </title>
                <pubDate>Fri, 10 May 2024 18:11:08 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1737729</guid>
                                <description>
                                            <![CDATA[Are you getting the full picture in your FinOps conversations?]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Are you getting the full picture in your FinOps conversations?]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Contextual Collaboration and FinOps]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Are you getting the full picture in your FinOps conversations?]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1737729/c1e-xkdngummxnvc01jvd-7nqzd195hn66-af5qhd.mp3" length="80092755"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Are you getting the full picture in your FinOps conversations?]]>
                </itunes:summary>
                                                                            <itunes:duration>00:55:37</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[FinOps: The Collaborative Journey]]>
                </title>
                <pubDate>Fri, 22 Mar 2024 15:27:34 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1692938</guid>
                                <description>
                                            <![CDATA[Recommendations for accelerating your FinOps journey from a veteran with over 13 years in cloud and operations]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Recommendations for accelerating your FinOps journey from a veteran with over 13 years in cloud and operations]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[FinOps: The Collaborative Journey]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Recommendations for accelerating your FinOps journey from a veteran with over 13 years in cloud and operations]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/1692938/c1e-xkdngumd48ds01j82-1xgmn54gfk5v-qnzbbt.mp3" length="54787318"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Recommendations for accelerating your FinOps journey from a veteran with over 13 years in cloud and operations]]>
                </itunes:summary>
                                                                            <itunes:duration>00:38:03</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[FinOps and Sustainability - Part 2]]>
                </title>
                <pubDate>Fri, 01 Dec 2023 17:24:10 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1606736</guid>
                                <description>
                                            <![CDATA[In this episode of FinOps Fridays, we continue to explore the intriguing relationship between FinOps and Sustainability.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[In this episode of FinOps Fridays, we continue to explore the intriguing relationship between FinOps and Sustainability.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[FinOps and Sustainability - Part 2]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[In this episode of FinOps Fridays, we continue to explore the intriguing relationship between FinOps and Sustainability.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/ab33471d-c7de-4aab-ae3f-485423fd7994-FinOps-Fridays-ep-13-part-2-podcast.mp3" length="40000320"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[In this episode of FinOps Fridays, we continue to explore the intriguing relationship between FinOps and Sustainability.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:27:47</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[FinOps and Sustainability - Part 1]]>
                </title>
                <pubDate>Fri, 17 Nov 2023 17:48:45 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1599051</guid>
                                <description>
                                            <![CDATA[We kick off an exciting conversation about the dynamic partnership between FinOps and Sustainability, focusing on what this means in the realm of IT.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[We kick off an exciting conversation about the dynamic partnership between FinOps and Sustainability, focusing on what this means in the realm of IT.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[FinOps and Sustainability - Part 1]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[We kick off an exciting conversation about the dynamic partnership between FinOps and Sustainability, focusing on what this means in the realm of IT.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/035dc787-68b0-48d7-bf26-6ceef7ca2747-FinOps-Fridays-ep-13-part-1-podcast.mp3" length="39965726"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[We kick off an exciting conversation about the dynamic partnership between FinOps and Sustainability, focusing on what this means in the realm of IT.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:27:45</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[FinOps the Engineering Way Part 2]]>
                </title>
                <pubDate>Fri, 21 Apr 2023 18:17:37 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1462811</guid>
                                <description>
                                            <![CDATA[Nathan Besh and Dvir Mizrahi explore roadblocks and how to overcome them in your FinOps journey]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Nathan Besh and Dvir Mizrahi explore roadblocks and how to overcome them in your FinOps journey]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[FinOps the Engineering Way Part 2]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Nathan Besh and Dvir Mizrahi explore roadblocks and how to overcome them in your FinOps journey]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/f5710996-4edf-451f-b851-e31411994b9d-FinOps-Fridays-EP12-Part-2-Engineering-the-FinOps-Way.mp3" length="52747134"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Nathan Besh and Dvir Mizrahi explore roadblocks and how to overcome them in your FinOps journey]]>
                </itunes:summary>
                                                                            <itunes:duration>00:36:37</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[FinOps the Engineering Way Part 1]]>
                </title>
                <pubDate>Thu, 20 Apr 2023 22:42:31 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1462282</guid>
                                <description>
                                            <![CDATA[Nathan Besh and Dvir Mizrahi explore engineering-driven FinOps adoption in this FinOps Fridays episode]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Nathan Besh and Dvir Mizrahi explore engineering-driven FinOps adoption in this FinOps Fridays episode]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[FinOps the Engineering Way Part 1]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Nathan Besh and Dvir Mizrahi explore engineering-driven FinOps adoption in this FinOps Fridays episode]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/45ccba80-ae60-4d53-b27a-7540f3a0111f-FinOps-Fridays-EP12-Part-1-Engineering-the-FinOps-Way.mp3" length="55045952"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Nathan Besh and Dvir Mizrahi explore engineering-driven FinOps adoption in this FinOps Fridays episode]]>
                </itunes:summary>
                                                                            <itunes:duration>00:38:13</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Forecasting Part 2]]>
                </title>
                <pubDate>Fri, 24 Feb 2023 19:44:43 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1423980</guid>
                                <description>
                                            <![CDATA[With the whats and whys of forecasting covered in the first part, Dieter Matzion and Nathan Besh pick up the pace to get a level deeper into the topic and look at the “Hows” in the second part of episode 11 of FinOps Fridays.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[With the whats and whys of forecasting covered in the first part, Dieter Matzion and Nathan Besh pick up the pace to get a level deeper into the topic and look at the “Hows” in the second part of episode 11 of FinOps Fridays.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Forecasting Part 2]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[With the whats and whys of forecasting covered in the first part, Dieter Matzion and Nathan Besh pick up the pace to get a level deeper into the topic and look at the “Hows” in the second part of episode 11 of FinOps Fridays.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/8cb20b39-3762-4946-853e-20b9db0ed8ac-FinOps-Fridays-Episode-11-part-2.mp3" length="39768547"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[With the whats and whys of forecasting covered in the first part, Dieter Matzion and Nathan Besh pick up the pace to get a level deeper into the topic and look at the “Hows” in the second part of episode 11 of FinOps Fridays.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:27:36</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Forecasting Part 1]]>
                </title>
                <pubDate>Fri, 17 Feb 2023 17:56:48 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1414694</guid>
                                <description>
                                            <![CDATA[The next episode of FinOps Fridays is all about forecasting.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[The next episode of FinOps Fridays is all about forecasting.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Forecasting Part 1]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[The next episode of FinOps Fridays is all about forecasting.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/c74f1016-305c-4930-91fa-e73c2ef508f2-FinOps-Fridays-Episode-11-part-1.mp3" length="47799801"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[The next episode of FinOps Fridays is all about forecasting.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:33:11</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Talking Talent in FinOps Part 2]]>
                </title>
                <pubDate>Fri, 16 Dec 2022 18:45:37 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1351464</guid>
                                <description>
                                            <![CDATA[Nathan Besh and Ashley Hromatko discuss what careers in FinOps look like what skills are necessary to be successful.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Nathan Besh and Ashley Hromatko discuss what careers in FinOps look like what skills are necessary to be successful.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Talking Talent in FinOps Part 2]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Nathan Besh and Ashley Hromatko discuss what careers in FinOps look like what skills are necessary to be successful.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/0440aa4c-95b7-4bc5-8c0f-e74539dd3405-FinOps-Friday-Ep10P2-Talking-Talent-in-FinOps-Podcast.mp3" length="38712934"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Nathan Besh and Ashley Hromatko discuss what careers in FinOps look like what skills are necessary to be successful.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:26:52</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Talking Talent in FinOps Part 1]]>
                </title>
                <pubDate>Fri, 09 Dec 2022 20:11:48 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1346569</guid>
                                <description>
                                            <![CDATA[Nathan Besh and Ashley Hromatko discuss the growing need for talent in FinOps.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[Nathan Besh and Ashley Hromatko discuss the growing need for talent in FinOps.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Talking Talent in FinOps Part 1]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[Nathan Besh and Ashley Hromatko discuss the growing need for talent in FinOps.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/936081dc-5a47-4612-98fe-e54fd1ebd222-FinOps-Friday-EP10P1-Podcast.mp3" length="45617428"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[Nathan Besh and Ashley Hromatko discuss the growing need for talent in FinOps.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:31:40</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Metrics that matter: Unit Economics Part 3]]>
                </title>
                <pubDate>Fri, 14 Oct 2022 16:43:25 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1294189</guid>
                                <description>
                                            <![CDATA[The third and last part this FinOps Fridays episode discusses what the final picture of unit economics looks like and the challenges and roadblocks you should be aware of.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[The third and last part this FinOps Fridays episode discusses what the final picture of unit economics looks like and the challenges and roadblocks you should be aware of.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Metrics that matter: Unit Economics Part 3]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[The third and last part this FinOps Fridays episode discusses what the final picture of unit economics looks like and the challenges and roadblocks you should be aware of.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/b7c193b3-3894-4413-933d-1529f5d80590-FinOps-Fridays-EP9-Part-3-Metrics-that-matter-Unit-Economics.mp3" length="22527282"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[The third and last part this FinOps Fridays episode discusses what the final picture of unit economics looks like and the challenges and roadblocks you should be aware of.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:15:38</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
                            </item>
                    <item>
                <title>
                    <![CDATA[Metrics that matter: Unit Economics Part 2]]>
                </title>
                <pubDate>Tue, 11 Oct 2022 15:46:01 +0000</pubDate>
                <dc:creator>Apptio, an IBM Company</dc:creator>
                <guid isPermaLink="false">
                    https://permalink.castos.com/podcast/44039/episode/1291766</guid>
                                <description>
                                            <![CDATA[This episode of FinOps Fridays digs further into unit economics, exploring its execution.]]>
                                    </description>
                <itunes:subtitle>
                    <![CDATA[This episode of FinOps Fridays digs further into unit economics, exploring its execution.]]>
                </itunes:subtitle>
                                <itunes:title>
                    <![CDATA[Metrics that matter: Unit Economics Part 2]]>
                </itunes:title>
                                                <itunes:explicit>false</itunes:explicit>
                <content:encoded>
                    <![CDATA[This episode of FinOps Fridays digs further into unit economics, exploring its execution.]]>
                </content:encoded>
                                    <enclosure url="https://episodes.castos.com/630396a707e732-64888097/838eb6fd-54f3-4f32-838a-5d7258b528cf-FinOps-Fridays-EP9-Part-2-Metrics-that-matter-Unit-Economics.mp3" length="28482478"
                        type="audio/mpeg">
                    </enclosure>
                                <itunes:summary>
                    <![CDATA[This episode of FinOps Fridays digs further into unit economics, exploring its execution.]]>
                </itunes:summary>
                                                                            <itunes:duration>00:19:46</itunes:duration>
                                                    <itunes:author>
                    <![CDATA[Apptio, an IBM Company]]>
                </itunes:author>
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