The Authority Playbook

The Authority Playbook (Aired 08-20-26) Invitational Dissent: Why Better Leaders Welcome Disagreement

NowMedia Television Networks — Thu, 20 Aug 2026 20:40:49 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Shelby Jo Long, communication strategist, four-time CEO, founder of Core Leadership, and creator of Invitational Dissent, to explore why disagreement can become a powerful leadership tool instead of a source of dysfunction.

Shelby explains how leaders can create structured environments where employees challenge ideas, voice concerns, and contribute to better decisions without damaging trust or culture. Drawing on her background in competitive debate.

The Authority Playbook (Aired 08-13-26) Empowering Children Worldwide: Education, Advocacy & Global Impact

NowMedia Television Networks — Thu, 13 Aug 2026 17:17:32 +0000

In this episode of The Authority Playbook, host Jeff Brandeis welcomes Karen Taylor and Melissa Meda for a powerful conversation about protecting children, expanding access to quality early education, and creating sustainable social impact in communities around the world.

The episode explores how Rise Alliance for Children works to strengthen early childhood development by equipping educators, empowering local leaders, and building strategic partnerships that help children play, learn, and thrive. Melissa shares how her international experience shaped a leadership philosophy centered on listening to communities, amplifying local voices, and earning trust through relationships rather than relying on titles or traditional authority.

The Authority Playbook (Aired 08-06-26) A Legacy of Service: Law, Leadership & Lasting Impact

NowMedia Television Networks — Thu, 13 Aug 2026 16:43:02 +0000

In this special episode of The Authority Playbook, host Jeff Brandeis honors the life and legacy of DeShonda Charles, Esq., an attorney, business owner, mentor, educator, and community advocate whose career was defined by service, preparation, and purpose.

Presentado en parte como un homenaje póstumo, el episodio reflexiona sobre el viaje de DeShonda desde Nueva Orleans hasta la Facultad de Derecho de la Universidad de Tulane y su distinguida carrera legal en Houston. A través de su trabajo en The Charles Law Firm, PLLC , brindó asesoría legal a particulares, familias y empresarios en áreas como planificación patrimonial, litigios sucesorios, discriminación laboral, derecho de familia, litigios civiles, lesiones personales, asesoría para pequeñas empresas y planificación de sucesión.

The Authority Playbook (Aired 07-30-26) Personal Injury Law: Trust Before the Verdict

NowMedia Television Networks — Thu, 30 Jul 2026 15:59:35 +0000

In this episode of The Authority Playbook, host Jeff Brandeis welcomes Colin Bober, CEO and Personal Injury Attorney at Colin Bober & Associates, for an insightful conversation about why trust and communication are the foundation of every successful personal injury case.

Drawing from his experience representing more than 4,000 clients and securing over $50 million in settlements, Colin explains how putting clients first leads to better legal outcomes.

Chapters

(00:00:00) - Jeff Brandeis
(00:01:01) - Personal Injury Attorney Colin Boba
(00:01:37) - What Is The Difference Between a Legal Advisor and a Lawyer?
(00:02:27) - What Do You Need To Know First About the Car Crash Process?
(00:03:50) - When Did You Stop Taking Cases?
(00:05:24) - How to Talk to Your Clients
(00:06:34) - What Kind of Cases Are You Willing to Take?
(00:07:56) - Injury Attorney: Contingency Fees
(00:10:09) - How to Balance Empathetic Visibility and Objective Analysis
(00:11:40) - The Authority Playbook
(00:12:18) - How To Design Communication Systems
(00:15:29) - What's the difference in your mind between giving information to people and
(00:17:26) - How to Bring Human Touch Back to Your Client Relationships
(00:18:28) - How to Communicate With Your Team
(00:20:12) - The Communication Strategy of Law Firms
(00:23:05) - Colin Barber on Influence in Law
(00:26:49) - In the Elevator With Your Clients
(00:30:38) - Collins Law: Real Authority in Cases
(00:32:56) - The Authority Playbook
(00:33:36) - Leadership in the Personal Injury Law Firm
(00:35:05) - Grow Your Firm, Protect Your Clients
(00:36:21) - What Lessons Did You Take From the Big Firm?
(00:37:47) - How Being a Triplet Affects Your Personal Story
(00:39:49) - Your First Case
(00:40:56) - How Do You Balance Your Family Life With Law?
(00:42:04) - Lawyers on AI-Driven Cases
(00:43:42) - Bob and Colin on the Law
(00:44:37) - The Authority Playbook

The Authority Playbook (Aired 07-23-26) Retire with Confidence: Income, Taxes & Social Security Strategies

NowMedia Television Networks — Fri, 24 Jul 2026 14:40:32 +0000

In this episode of The Authority Playbook, host Jeff Brandeis welcomes Kiersten Crum, Wealth Advisor at SRG Financial Advisors, for an insightful conversation on how to build a confident and financially secure retirement through personalized planning and informed decision-making.

Together, they explore the essential strategies that shape long-term financial success, including retirement income planning, Social Security optimization, tax-efficient withdrawal strategies, investment management, debt planning, and legacy preparation.

Chapters

(00:00:00) - The Authority Playbook
(00:00:44) - Getting It Out There: The Authority Show
(00:01:54) - Jeff Hoover's The Authority Playbook
(00:02:46) - What drew you into wealth advising?
(00:05:10) - How to Plan for Retirement
(00:07:09) - What Communication Habit Should Financial Advisors Stop?
(00:08:07) - What Is The Magic Moment When You Earn the Client's Trust?
(00:11:03) - The Authority Playbook
(00:11:42) - Why Clarity Creates Authority
(00:12:21) - Why are Retirement Conversations so Emotional?
(00:17:05) - Social Security Retirement Plans
(00:19:59) - How to Communication With Your Clients
(00:22:12) - Kirsten Cr
(00:28:53) - Does Financial Planning Play a Role in Legacy Plans?
(00:30:32) - Earn the Trust of Your Clients
(00:32:16) - Communication: Getting People Back
(00:32:55) - The Authority Playbook
(00:33:36) - What Helped a Client Move From Uncertainty to Action?
(00:35:39) - How to Make a Client Feel During a Meeting
(00:36:49) - How to Prepare for Retirement with a Confident Client
(00:40:36) - When Do You Overwhelm Your Clients With Information?
(00:41:37) - How to Find a Financial Fit for Your Retirement Plan
(00:43:56) - The Authority Playbook

The Authority Playbook (Aired 07-09-26) Lead by Serving: The Networking Strategy That Builds Authority

NowMedia Television Networks — Fri, 10 Jul 2026 14:52:10 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Steve Ramona, renowned super connector, business strategist, and host of Doing Business with a Servant's Heart, to explore why strategic networking has become one of the most powerful drivers of business growth, leadership, and long-term success.

This conversation reveals how authentic relationships, trust, and servant leadership create opportunities that traditional sales and marketing strategies often fail to achieve.

The Authority Playbook (Aired 07-01-26) Mental Fitness: The Key to Lasting Change, Better Health & Stronger Leadership

NowMedia Television Networks — Thu, 02 Jul 2026 17:40:11 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Eryn Kubinski, mental fitness coach, former physical therapist, and founder of Health Journeys, to explore why lasting transformation begins in the mind—not with motivation alone.

Drawing on her background in neuroscience, physical therapy, and behavioral coaching, Eryn explains how subconscious thought patterns, nervous system conditioning, and identity shape every decision we make from health and weight management to leadership, confidence, and personal success.

Chapters

(00:00:00) - The Authority Playbook
(00:01:47) - Mental Fitness Made Me a Better Coach
(00:04:49) - Mental Fitness
(00:11:39) - Why Habits Fail
(00:13:39) - How to Lose 10 pounds in a Week
(00:16:59) - Cognitive dissonance and how it affects our daily decisions
(00:17:53) - Cognitive Disruption
(00:23:29) - The Authority Playbook
(00:24:05) - How Has Your Personal Journey Influenced Your Professional Authority?
(00:25:01) - Judgment in the Life of Our Children
(00:28:15) - In the Case of Vulnerability
(00:29:41) - How to Gain Authority as a Coach
(00:32:16) - ChatGPT: Only as Smart as You Are
(00:35:34) - What Does Sustainable Success Mean to You?
(00:38:11) - How to Balance Personal Well-Being
(00:42:46) - Weight Loss for Women in Menopause
(00:45:16) - What mindset shift creates the greatest long term transformation?
(00:46:56) - Aaron Brandeis on The Authority Playbook

The Authority Playbook (Aired 06-11-26) Regulate to Elevate: The Leadership Strategy Behind Business Growth

NowMedia Television Networks — Thu, 02 Jul 2026 17:09:33 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Trish Gower, founder of Messy Minded Magic, to explore why lasting business growth begins with the entrepreneur not just the business. Together, they examine how nervous system regulation influences leadership, decision-making, productivity, and long-term success.

Chapters

(00:00:00) - The Authority Playbook
(00:01:12) - Discipline for Entrepreneurs: Tricia's
(00:04:15) - The Hard Things of Being an Entrepreneur
(00:05:24) - Having Adhd for 35 Years
(00:11:39) - The Authority Playbook
(00:12:21) - Nervous System Regulation and Revenue Growth
(00:13:19) - How Positive Thinking Affects Entrepreneurs
(00:16:23) - Are Mid-life Women Entrepreneurs Struggling?
(00:17:53) - What Made You Start Your Business on Midlife?
(00:19:07) - How to Regulate Your Mind
(00:24:03) - The Authority playbook
(00:25:19) - Trish on bottoms-up in business
(00:28:39) - What's the Most Common Boundary Hold Women Entrepreneurs Back?
(00:31:16) - How to Get Things Done with ADHD in the Workforce
(00:34:19) - A Strong Authority Playbook
(00:34:57) - The Authority Playbook on NOW Media TV
(00:35:36) - In the Elevator With Tricia Gower
(00:36:38) - Why Mid-life Women Entrepreneurs are so Important
(00:37:44) - What to Do When You're 50
(00:39:16) - Why Do Smart, Experienced Women Stuck?
(00:40:08) - Mixed Magic: The Business of Messy Minded Magic
(00:41:45) - Midlife Advice for Entrepreneurs
(00:43:47) - How to Manage an ADHD Person's Life
(00:45:52) - How to Reach Out to Women Entrepreneurs
(00:46:51) - Jeff Brandeis on Building Authority

Authority Playbook (Aired 06-25-26): Burnout, Brain Fog & Leadership Performance – The Hidden Health Costs of Success

NowMedia Television Networks — Thu, 25 Jun 2026 18:06:48 +0000

In this episode of Authority Playbook, host Jeff Brandeis sits down with functional health practitioner Dr. Raquel Yarroch to explore the often-overlooked connection between health, mindset, leadership, and professional success. Together, they uncover how burnout, chronic stress, brain fog, fatigue, poor sleep, and limiting beliefs can quietly undermine performance, confidence, and long-term career growth.

Chapters

(00:00:00) - The Accidental Branding Playbook
(00:00:19) - The Hidden Cost of Success
(00:01:45) - Dr. Raquel: When People Sacrifice Their Health for Their Career
(00:08:23) - How to Build a Healthy Body
(00:12:35) - The Authority Playbook
(00:13:15) - Root Cause Health
(00:19:06) - Signs that Your Body Is telling You Something Is Wrong
(00:23:50) - Working with people's minds
(00:25:36) - How to Enhance Your Brand with a Mindset Transformation
(00:26:18) - The Authority Playbook
(00:27:04) - Limiting Beliefs in Professional Life
(00:31:30) - Have You Changed Your Career?
(00:34:39) - How to change unhealthy patterns in your life
(00:36:01) - The Authority Playbook
(00:37:25) - When You're Unstuck in Your Health
(00:39:37) - How to Get Over the Hump
(00:44:44) - Allergic to meat? Try low-carb diets for a week
(00:45:17) - How to Get Out Of Rock In Health
(00:49:51) - Dr. Raquel on Root Cause Health

The Authority Playbook (Aired 06-18-26) The Science of Nitric Oxide: Unlocking Better Health, Performance & Longevity

NowMedia Television Networks — Thu, 18 Jun 2026 15:38:08 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Dr. Nathan Bryan, founder, chairman, and CEO of Bryan Therapeutics, to explore what it truly takes to build authority when science, innovation, and human health are on the line.

This conversation focuses on the difference between visibility and credibility, highlighting how real authority is earned through decades of research, peer-reviewed science, intellectual property development, and a relentless commitment to evidence-based innovation.

The Authority Playbook (Aired 05-28-26) Building a Scalable Business: Leadership, Client Acquisition & Sustainable Growth

NowMedia Television Networks — Thu, 28 May 2026 21:53:23 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Sabrina Renee, co-founder and CEO of Kelbree Consulting, to explore how entrepreneurs and business leaders can build scalable, system-driven companies with clarity and consistency.

Chapters

(00:00:00) - The Authority Playbook
(00:01:23) - Cobra Consulting's Founder Explains the Process of Starting a
(00:04:28) - What Is The Ideal Avatar for Starting a Business?
(00:06:55) - How to Unstuck Your Lead Pipeline
(00:10:48) - Nurturing Your Prospects
(00:14:01) - The Authority Playbook
(00:15:21) - What are the early warning signs that a business is scaling?
(00:17:51) - WSJD Live: Back Office Expansion is Killing Companies
(00:20:04) - What role should leadership play in company's scaling?
(00:23:07) - What is the culture of a company as it scales?
(00:27:26) - The Authority Playbook
(00:27:57) - Sabrina On Leading With Growth and Maturity
(00:31:54) - Communication Issues of Growing and Scaling
(00:34:11) - The Authority Playbook: Growing and Scalping
(00:36:58) - What will matter most in the next 3 to 5 years?
(00:39:43) - Leaders: The Need to Adapt to Technology
(00:43:01) - WSJD Live: Future Proof Your Business With AI
(00:46:00) - What Do You Want People to Remember From Your Retirement?
(00:47:27) - Sabrina Renee Kinkle on the Authority Playbook

The Authority Playbook (Aired 04-23-26) Building Authority in Sales: Trust, Value, and Standing Out in a Noisy Market

NowMedia Television Networks — Thu, 23 Apr 2026 20:14:12 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Jeffrey Gitomer, bestselling author and one of the most recognized voices in sales, to explore what it truly takes to build lasting authority in a rapidly evolving world.

This conversation focuses on the fundamentals that separate top performers from the rest—attitude, asking the right questions, and building real relationships that drive trust and credibility.

Chapters

(00:00:00) - Jeff Brandeis
(00:02:00) - In the Elevator: How You Built Authority
(00:05:16) - Don't Put Your Phone Number on Your Business Card
(00:08:06) - What Turned My Column Into a Best-Selling Book?
(00:12:21) - Jeffrey Gittamer: Personal Brand in 2026
(00:14:35) - The Authority Playbook
(00:15:03) - 3 Sales Core Principles
(00:19:25) - Jeffrey on Value and Relationship
(00:21:24) - Risk Reduction in the Sales Process
(00:25:45) - Jeffrey Gittamer:
(00:29:58) - How To Keep Your Content System Clear
(00:30:52) - Attitude drives actions in business
(00:34:11) - Are You Ready for AI in Your Business?
(00:36:10) - How to Use AI without losing your credibility
(00:38:18) - Jeff Brandeis: Laugh Your Brand Away
(00:41:27) - The Authority playbook on NOW Media Television
(00:41:52) - What Leaders Should Prepare for the Next 10 Years
(00:48:00) - In the Elevation of Authority
(00:51:12) - Jeffrey Brandein
(00:52:31) - Jeff Brandeis: Be Prepared for the Sale

The Authority Playbook (Aired 04-16-26) The Retirement Blind Spot: Income Gaps, Planning Mistakes & Building Financial Certainty

NowMedia Television Networks — Fri, 17 Apr 2026 03:11:10 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Nikko Martillo, CEO of Martillo Capital, to break down the biggest financial mistakes families make when planning for retirement and how to avoid them.

This conversation focuses on one critical concept: the “income gap” the difference between what you need in retirement and what your assets can reliably produce.

The Authority Playbook (Aired 04-09-26) AI Without the Hype: Turning Automation into Real Business Advantage

NowMedia Television Networks — Thu, 09 Apr 2026 16:43:56 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Scott McIntosh, founder of Digital Treehouse, to break down how business leaders can move beyond AI hype and start implementing real, measurable results.

This conversation focuses on the practical side of artificial intelligence where many businesses are getting it wrong and how to start small with high-impact use cases.

The Authority Playbook (Aired 04-02-26) Authority Starts with Your People: Building Trust, Alignment & Leadership That Scales

NowMedia Television Networks — Sat, 04 Apr 2026 17:06:03 +0000

In this episode of The Authority Playbook, host Jeff Brandeis sits down with Matt Poeppel, PhD, Vice President at The Predictive Index, to explore how real authority begins within your team.

This conversation dives into why leadership credibility is not built through titles, but through alignment between who you are, how you lead, and how your organization shows up every day.

The Authority Playbook (Aired 03-26-26) Authority Under Pressure: What Defines Real Leadership Today

NowMedia Television Networks — Thu, 26 Mar 2026 20:00:35 +0000

In this premiere episode of The Authority Playbook, host Jeff Brandeis introduces a powerful new series focused on what it really takes to be seen, heard, and respected as a leader.

Joined by Bill Adams, founder of Target Tech, this episode explores why so many capable professionals get overlooked and how authority is truly built through presence, communication, and decisive leadership under pressure.

Chapters

(00:00:00) - Jeff Brandeis's The Authority Playbook
(00:01:14) - Bill Adams on The Authority Playbook
(00:06:30) - Leaders Need to Serve
(00:11:32) - The Impact of the Culture
(00:14:45) - The Authority Playbook
(00:15:11) - What the Next Generation of Leaders Will Look Like
(00:17:23) - The Future of Leadership Is AI
(00:19:53) - What is a Leader's Role in the Future?
(00:23:03) - Leadership and AI
(00:25:54) - The Leadership Discipline to Focus on
(00:29:22) - The Authority Playbook
(00:30:17) - What Made Facebook a Rockstar?
(00:32:27) - What Made Me Happy?
(00:35:14) - In the Elevator With Alumni
(00:38:07) - What do you think is one of the non-negotiable
(00:42:04) - Jeff Wilcox on Finding Your Own Authority
(00:43:50) - Jeff Greene: Authenticity Is Key to Influencing People
(00:45:52) - The Authority Playbook
(00:48:13) - What's The Biggest Mistake Leaders Make With AI?
(00:53:20) - Letting People Know What They're Doing
(00:56:00) - Top Executives: AI Will Change the World
(00:57:57) - Authority playbook: Kay Minkus
(00:58:45) - Jeff Brandeis with the Authority playbook