Business Beyond Borders

Episode #66:Why Logistics Makes (or Breaks) Your International Growth with La Chang

Cynthia Dearin — Wed, 15 Apr 2026 06:09:02 +0000

Many companies focus on market entry strategy when expanding internationally. But even the best plans can fall apart when the operational realities of moving goods across borders are overlooked.

In this episode of the Business Beyond Borders podcast, host Cynthia Dearin is joined by La Chang, a global logistics expert, to explore the critical but often invisible role logistics plays in international growth. Drawing on deep, real-world experience, La shares what actually happens behind the scenes of global trade—and why so many companies underestimate its complexity.

Together, Cynthia and La Chang unpack the operational side of international expansion, including:

Why logistics is often the deciding factor in global success or failure
How “Murphy’s Law” shows up in cross-border operations
The most common mistakes companies make when managing global supply chains
Why unpredictability is the norm—and how to plan for it
The realities of shipping, customs, and regulatory complexity across markets
How strong operational execution becomes a competitive advantage internationally

They also discuss what happens when things go wrong—from delayed shipments to unexpected disruptions—and how businesses can build resilience into their global operations rather than reacting when problems arise.

This conversation is for founders, CEOs, and leadership teams who are serious about international growth and want to understand what it really takes to operate across borders—not just strategically, but operationally.

Want a clearer path from strategy to results?

The conversations on Business Beyond Borders are grounded in the same framework we use with clients at Dearin & Associates.

You can explore it in the Blueprint for International Success — a practical guide to navigating global expansion with clarity, momentum, and commercial discipline.

Access the Blueprint here: www.dearinassociates.com/blueprint

Podcast Partner

Global growth also means managing global money. OFX supports businesses operating internationally with competitive FX rates, streamlined payments, and better visibility over cross-border cash flow.

Learn more or sign up via our partner link: https://app.ofx.com/registration?pid=15337

Chapters

(00:00:00) - In the Know: Think Global Logistics
(00:00:42) - What is the worst logistics disaster you've ever had to fix up
(00:05:47) - The life of a Logistics worker
(00:08:16) - What's the riskiest thing you've ever transported?
(00:09:37) - The secret to success in the logistics industry
(00:12:41) - Start Your Own Business
(00:18:24) - Experiencing failure first hand
(00:20:08) - In the Elevator With a Multinational
(00:23:17) - Think Global Logistics: The mission and culture
(00:27:52) - TGL Logistics: The Challenges of Growing in Asia
(00:31:05) - Malaysia: Why I'm moving up to the country
(00:33:48) - The constant state of disruption in the logistics industry
(00:39:07) - What Do You Think is the Truth About Going Global?
(00:40:25) - A Chat With Lorraine

Episode #65: Why Global Strategy Fails in the Real World – Gerald Garcia

Cynthia Dearin — Tue, 10 Mar 2026 01:32:49 +0000

Many companies invest heavily in global strategy and market research before expanding internationally. But even the best strategy can fail if the people responsible for executing it aren’t set up to succeed.

In this episode of the Business Beyond Borders podcast, host Cynthia Dearin is joined by Gerald Garcia, workforce strategy lead at Dearin & Associates, to explore why international growth is so often limited not by opportunity - but by leadership, talent, and culture. Drawing on decades of experience building and managing cross-border teams, Gerald explains why global expansion succeeds or fails on the strength of the people behind it.

Together, Cynthia and Gerald unpack the human side of international growth, including:

Why global expansion strategies fail when the team isn’t designed to deliver them
The importance of local talent and on-the-ground experience in new markets
How cultural differences shape leadership, communication, and performance management
Why emotional connection and trust are essential to building effective global teams
The changing workforce landscape after COVID and the rise of hybrid, remote, and distributed teams
Practical models mid-sized companies can use to build international teams without massive overhead

They also discuss common mistakes companies make when entering new markets - from assuming domestic success will translate internationally to overlooking local pricing, talent dynamics, and cultural expectations.

This conversation is for founders, CEOs, and leadership teams who understand that international growth isn’t just about strategy or market opportunity - it’s about building the right team to execute it.

Want a clearer path from strategy to results?

The conversations on Business Beyond Borders are grounded in the same framework we use with clients at Dearin & Associates.

You can explore it in the Blueprint for International Success — a practical guide to navigating global expansion with clarity, momentum, and commercial discipline.

Access the Blueprint here: www.dearinassociates.com/blueprint

Podcast Partner

Global growth also means managing global money. OFX supports businesses operating internationally with competitive FX rates, streamlined payments, and better visibility over cross-border cash flow.

Learn more or sign up via our partner link: https://app.ofx.com/registration?pid=15337

Chapters

(00:00:00) - Business Beyond Borders
(00:00:34) - Cynthia's story of workforce development
(00:05:15) - What is the role of local people in the organisation?
(00:07:20) - The Talent of Expansion
(00:08:57) - Australian and French Business Culture
(00:11:52) - The Middle Way: Working From Home or Remote?
(00:16:07) - How to Connect Emotionally with Your Staff
(00:18:01) - In the Elevator With Purpose
(00:20:01) - The biggest mistake companies make in international expansion projects
(00:26:21) - Deering & Associate: How to grow your team internationally without breaking
(00:32:46) - What are the core values of a global team?
(00:34:58) - How to Manage the People

Episode 64 - Europe’s Trade Rules Are Changing and Most CEOs Aren’t Ready - Kathryn Read

Cynthia Dearin — Mon, 23 Feb 2026 20:00:00 +0000

Europe is often described as a single market of 450 million consumers.

In reality, it is one of the most complex, politically dynamic, and highly regulated regions in the world.

In this episode of Business Beyond Borders, Cynthia Dearin speaks with D&A Senior Advisor, Kathryn Read about what has fundamentally changed in Europe and what global executives are still getting wrong.

From Brexit and the war in Ukraine to tightening regulatory regimes and shifting geopolitical alliances, Europe is no longer the predictable environment many companies once relied upon. Political risk has moved from the margins to the boardroom.

Kathryn brings deep expertise in European policy, trade dynamics, and regulatory systems, unpacking:

Why “Europe” is not one market — and never really was
How Brexit reshaped UK–EU commercial relationships
The impact of the war in Ukraine on trade, energy, and political stability
The rise of economic security, sanctions, and strategic autonomy
What increasing regulation means for non-European companies
How to think about compliance not as a cost, but as a competitive advantage
Why geopolitical literacy is now a core executive skill

For companies expanding into Europe — or already operating there — this conversation is a masterclass in understanding the political and regulatory forces shaping commercial success.

Because today, international business strategy can’t sit apart from geopolitics. It has to anticipate it.

Want a clearer path from strategy to results?

The conversations on Business Beyond Borders are grounded in the same framework we use with clients at Dearin & Associates.

You can explore it in the Blueprint for International Success — a practical guide to navigating global expansion with clarity, momentum, and commercial discipline.

Access the Blueprint here: www.dearinassociates.com/blueprint

Podcast Partner

Global growth also means managing global money. OFX supports businesses operating internationally with competitive FX rates, streamlined payments, and better visibility over cross-border cash flow.

Learn more or sign up via our partner link: https://app.ofx.com/registration?pid=15337

Chapters

(00:00:00) - Business Beyond Borders: Europe
(00:00:24) - Brexit and the EU's trade landscape
(00:03:40) - The European Union's border controls
(00:06:25) - Trade Risk: Asia vs Europe
(00:17:47) - Cold Supply Chain Story
(00:20:11) - Other assumptions that people make about the snack industry
(00:23:06) - DW: European trade policy
(00:26:36) - Austrian-UK trade friction
(00:31:14) - EU Mercasure
(00:39:19) - Brexit and the UK export market
(00:45:54) - Top European Business Leaders' Advice for the EU in 2021

Episode 63 - Why Smart CEOs Get Brand Wrong Internationally — Kelly-ann Maxwell

Cynthia Dearin — Sun, 15 Feb 2026 20:00:00 +0000

We talk a lot about strategy, compliance, and execution in international expansion. But one of the biggest make-or-break factors in global growth is often overlooked: how your brand shows up in a new market.

In this episode of the Business Beyond Borders podcast, host Cynthia Dearin is joined by Kelly-ann Maxwell, Brand and Marketing Strategist at Dearin & Associates. With a background spanning journalism, creative agencies in the UK, and brand strategy in New Zealand, Kelly-ann brings a sharp perspective on how language, positioning, and clarity determine whether a company gains traction abroad — or gets ignored.

Together, Cynthia and Kelly-ann unpack what brand really means in an international context, including:

Why brand is far more than a logo or visual identity
The critical difference between brand identity and brand strategy
How unclear positioning stalls international expansion before it starts
Why language, narrative, and messaging must translate — not just linguistically, but culturally
The risks of cutting marketing too early when entering new markets
How strong brand systems support operational scale and commercial growth

This conversation is for founders, CEOs, and leadership teams who are preparing to enter new markets — and want to ensure their brand works as hard internationally as it does at home.

Want a clearer path from strategy to results?

The conversations on Business Beyond Borders are grounded in the same framework we use with clients at Dearin & Associates.

You can explore it in the Blueprint for International Success — a practical guide to navigating global expansion with clarity, momentum, and commercial discipline.

Access the Blueprint here: www.dearinassociates.com/blueprint

Podcast Partner

Global growth also means managing global money. OFX supports businesses operating internationally with competitive FX rates, streamlined payments, and better visibility over cross-border cash flow.

Learn more or sign up via our partner link: https://app.ofx.com/registration?pid=15337

Chapters

(00:00:00) - International Branding: The Secret to Success
(00:00:18) - How to Build a Global Brand with a Kiwi
(00:02:48) - Brand Experience: South African, New Zealand and
(00:07:58) - What Does It Take to Succeed in an International Market?
(00:09:22) - Brand Coherence
(00:14:46) - Exporting your Business internationally
(00:20:23) - What type of content does your brand need to create?
(00:22:15) - Brand Strategy: Not Being Ready to Scale
(00:26:13) - The Role of Brand in Growth
(00:30:28) - Build a Brand That Transports Across Borders

Episode 62 - Global Strategy Is Useless Without Execution (Here’s Why) — Mike Todd

Cynthia Dearin — Mon, 09 Feb 2026 23:00:00 +0000

Many companies invest heavily in global strategy. Far fewer succeed in turning that strategy into sales once they hit real markets, real partners, and real complexity.

In this episode of the Business Beyond Borders podcast, host Cynthia Dearin is joined by Mike Todd, international growth strategist at Dearin & Associates and the execution lead who works with clients when strategy turns into action. Mike has led international sales and execution across multiple regions, and he’s seen first-hand why good strategies fail without clear ownership, systems, and relationships on the ground.

Together, Cynthia and Mike unpack what execution really means in international expansion, including:

Why strategy is just theory until it’s tested in-market
Where global strategies most commonly break once execution begins
Why systems and frameworks matter, but relationships ultimately drive traction
How accountability (or the lack of it) determines whether sales momentum builds or stalls
What separates companies that scale internationally from those that never quite get thereThis conversation is for founders, CEOs, and leadership teams who already have a strategy — and now need to make it work in the real world.

This conversation is for founders, CEOs, and leadership teams who already have a strategy — and now need to make it work in the real world.

Want a clearer path from strategy to results?

The conversations on Business Beyond Borders are grounded in the same framework we use with clients at Dearin & Associates.

You can explore it in the Blueprint for International Success — a practical guide to navigating global expansion with clarity, momentum, and commercial discipline.

Access the Blueprint here: www.dearinassociates.com/blueprint

Podcast Partner
Global growth also means managing global money. OFX supports businesses operating internationally with competitive FX rates, streamlined payments, and better visibility over cross-border cash flow.
Learn more or sign up via our partner link: https://app.ofx.com/registration?pid=...

Chapters

(00:00:00) - Business Beyond Borders: The Real Strategy
(00:00:23) - What is the biggest threat to international trade?
(00:02:50) - Elon Musk: I'm an Optimist and a Pessimist
(00:03:32) - The Importance of International Sales and Execution
(00:07:52) - Back in the days of selling washing machines
(00:13:22) - How Did I Get From Curry's to
(00:16:07) - International Expansion
(00:21:24) - Oak CEO on his time at Ugg
(00:23:33) - Steve Ballentine:
(00:26:52) - Going international: The risk and reward
(00:29:20) - Getting to know a brand's founder
(00:31:08) - How to Build a Business in France
(00:34:03) - The blueprint for international success
(00:35:53) - Levering into the CEO's plans
(00:39:17) - Australia's unique culture and challenges

Episode 61 - Supply Chain Logistics Update with Kim Winter

Cynthia Dearin — Tue, 08 Nov 2022 09:46:06 +0000

In this episode I talk to global supply chain expert, Kim Winter.

Kim is the Group Managing Director of the Logistics Executive Group. He leads a global consulting, corporate advisory, M&A and executive search and media organisation from his base in Dubai, UAE.

Today we’re talking about the current landscape for global supply chains and what that means for international business.

Tune in to find out:

• How the pandemic affected supply chains in the Middle East and elsewhere
• What impact the war in Ukraine has had on supply lines
• What global supply chain trends Kim is seeing in 2022

To find out more about how Kim and his team can help you navigate global supply chains, visit the Logistics Executive Group website.

I hope you enjoyed this conversation with Kim. If you know someone who would benefit from this interview, please share this episode with them.

Episode 60 - Why Your Small Business Needs an ERP with Tom Griffith

Cynthia Dearin — Tue, 14 Sep 2021 03:55:26 +0000

In this episode, I have a second conversation with Tom Griffith, Co-founder of Emma and Tom’s, which makes all-natural juices and other healthy drinks.

In our previous conversation we spoke about Emma and Tom’s genesis story and Tom’s experience with growing an international brand. This time around, we got into further detail about running an international business with a focus on Enterprise Resource Planning and how to effectively manage the resources within a company to scale internationally.

Tune in to find out:

• About Enterprise Resource Planning
• How to use ERP to manage resources within your company more effectively
• Why data is the new oil
• How to ensure that the priorities within the business are in order

… and more!

As usual, the conversation was highly informative and an absolute pleasure to record… remember to share it with a friend who needs inspiration this week.

Please Enjoy!

You can connect with Tom on LinkedIn or find out more at emmaandtom.com/

Episode 59 - Breaking International Barriers with Kathryn Read

Cynthia Dearin — Tue, 03 Aug 2021 09:09:29 +0000

In this episode of Business Beyond Borders, my guest is Kathryn Read, an international sales and marketing consultant with more than 20 years’ experience developing niche products in emerging markets.

Kathryn helps small and medium companies to break through international barriers and she joins me today from Austria.

Join us to find out:
• How Austria handled the pandemic
• The current relationship between Europe and the UK post Brexit
• The importance of research when working internationally
• How not to choose an international market
• How to build an international network when you can’t travel

The importance of research is highlighted here, and Kathryn explains what can go wrong when you make snap judgements when it comes to choosing a new international market.

When you make ad-hoc decisions in the world of international business it becomes very easy to lose focus which then leads to frustration, wasted resources and disappointment. All this can be avoided by doing the research and building a network of people that align with your vision.

I had a great time recording this, and if you are interested in taking your company global, I have no doubt that you will get a huge amount of value from tuning in.

Please enjoy!

You can connect with Kathyrn on LinkedIn or find out more at https://kathrynread.com/.

You can also download a copy of How to Decide Which International Market to Enter here: https://colossal-leader-525.ck.page/c1c1dbf454

Episode 58 - Importance of Data in Launching a Company with Tatiana Miron

Cynthia Dearin — Wed, 23 Jun 2021 02:58:13 +0000

In this episode I am joined by Tatiana Miron as we discuss how to go about choosing the right market to launch your company and why having the right data is so important in that process.

Based out of Marseilles, France, Tatiana is not only one of our Senior Advisors here at Dearin & Associates, she is also the founder of Prime Target, a firm that provides advisory, business intelligence services and solutions for international development.

Join us to find out:
• The importance of doing your research before tackling a new market
• The current relationship between France and the UK post Brexit
• How companies and SMEs should use data to select a new international market
• Why going by ‘gut-feel’ can be detrimental to your international growth
• How to go about market selection and market segmentation

Many companies enter a new market with little to no research, and as we highlight in this episode, jumping in without the right information can cause huge problems for an international venture before it even gets off the ground. The importance of research cannot be understated, as the entire market entry strategy will be based on assumptions as opposed to quality data, and that is a recipe for disaster.

Taking your business global is certainly a massive opportunity that is available to most, and if you want to take that jump, join us to find out what kind of data you should be seeking when it comes to market selection, and how to go about finding it.

You can also check out the sample market report here.

Please enjoy!

Episode 57 - Business Opportunities in the UK with David McCredie

Cynthia Dearin — Thu, 10 Jun 2021 04:21:11 +0000

In this episode I am joined by my friend David McCredie OBE, CEO of the Australia British Chamber of Commerce.

David is an experienced and thoughtful leader of people and business. He interacts regularly with a wide range of businesses providing him with a unique insight into government, large corporate entities and SME’s. His ability to gain cut through and give insights into the opportunities for businesses to perform better, to grow and to reach the right markets has made him a key asset to many of the companies that he has worked with.

Join us to find out:
• What has been happening in the UK over the last 18 months in relation to international trade and relations
• How the Australia British Chamber of Commerce helps companies expand their reach into the UK
• How the UK is working towards bouncing back from the pandemic
• The future of trading between the EU and the UK
• The bi-lateral trade relationship between Australia and China
• How Brexit has affected the way that the UK and Australia interact

Having led the Chamber for over a decade, David has witnessed many changes and considerable growth in this space during this time, including stock of investments between the UK and Australia going up by more than 100 billion dollars.

We focus on the relationships between some of the largest economies in the world… and all things considered, it is looking positive despite all the chaos over the last 18 months.

This is an eye-opening episode for anyone looking to understand the current relationships between the EU, the UK, Australia and China.

Please enjoy!

Episode 56 - What Foreign Companies get wrong in the US with Zach Person

Cynthia Dearin — Mon, 31 May 2021 05:57:44 +0000

In this episode I chat to Zach Person who works closely with the team here at Dearin & Associates and is an expert when it comes to sales and business strategy.

Zach is on the ground in Chicago and we explore the US market, why foreign companies often struggle to get traction there and what you can do to break ground in what is often considered the “holy grail” for businesses around the world.

Join us to find out:

• What is happening in the United States right now
• How B2B sales work in the US, compared to elsewhere in the world
• The differences between each region and what you can do to branch out
• Why copy and pasting your strategy is just not going to work when expanding within the United States markets
• The top mistakes that companies make when entering the US

Although there are some key similarities across the US, there are some fundamental differences between each region, and Zach breaks down what you will need to do to adapt and succeed from a marketing and sales perspective.

The US has enormous potential for many international companies, but only for those that do it right. If the United States is on your list of countries you want to expand to, then this episode will highlight what you need to know to get started on the right foot.

Please enjoy!

Episode 55 - How to Secure Research and Development Grants That Can Help Expand Your Business Overseas with Jason Hood and Eva Dobrzabska

Cynthia Dearin — Tue, 11 May 2021 05:10:07 +0000

In this episode I speak with Jason Hood, Founder of BourkeHood and his colleague Eva Dobrzabska, Head of Operations about research and development grants and how COVID-19 has sparked a wave of innovation across the globe.

While the global economy has been hit with this pandemic, governments around the world are finding ways to support and encourage growth through tax incentives and government grants.

Tune in to find out:

• What exactly are Research and Development Grants,
• Which industries can claim these incentives,
• How Research and Development Incentives work and who can access them,
• How Research and Development Schemes apply in the context of international expansion,
• The preparation you can do to make sure that your business is eligible for a Research and Development Grant in the future.
Both Jason and Eva have a wealth of knowledge, and they highlight that although most business owners think these incentives are only available in the Tech and Science space, this is a common misconception.
If taking your business to the next level is dependent on some form of research or development, then this episode is for you.

Please enjoy!

Episode 54 - Business opportunities in India with Ram Gorlamandala

Cynthia Dearin — Tue, 09 Feb 2021 05:39:02 +0000

In this episode I catch up with Ram Gorlamandala, Founder and CEO at Tat Capital, which facilitates trade and investment between Australia, New Zealand and India through capital raising, M&A and international business development.

Ram founded Tat Capital in 2013 with a vision to help companies in Australia and the Indian sub-continent to engage in cross-border trade and investment, and to power growth with purpose.

Tune in to find out:

• Current trends that are shaping Australia’s relationship with India
• What’s going on in the political space at the moment
• What the key opportunities are for Aussie companies wanting to go to the region
• What Australian companies need to do (and avoid) to be successful in India

… and lots more!

Speaking to Ram was a real treat and I hope you get a buzz from this episode… remember to share it with a friend who needs inspiration this week!

Episode 53 - Foreign exchange in global business with Rick Roache

Cynthia Dearin — Thu, 21 May 2020 12:00:18 +0000

It’s Cynthia Dearin here. Welcome to the Business Beyond Borders podcast and to our special series on COVID-19, how it’s affecting industries and businesses around the world and what it means for you.

As part of our special series on COVID-19, I’m talking to Rick Roache, Managing Director of Ebury, Australia about foreign exchange and why it’s so important, especially right now.

Tune in to find out:

• How COVID-19 is affecting currency markets
• The big mistakes that companies make when it comes to FX
• The right time for a company with international plans to think about FX…

… and lots more!

If COVID-19 has created challenges or opportunities for your company, check out the Crisis Support Package, which I’ve put together for businesses looking to make the most out of this very challenging time.

And if you enjoyed the show, remember to share it with a friend!

Episode 52 - How “Look After Yourself” became an international brand with Tom Griffith

Cynthia Dearin — Thu, 30 Apr 2020 06:59:08 +0000

I hope you’re surviving the madness, wherever you are in the world today.

This week, to keep you powering through lockdown, I wanted to bring you something a little lighter and more inspirational than what you’ll get on mainstream channels

In this episode, I’m talking to Tom Griffith, Co-founder of Emma and Tom, which makes all-natural juices and other healthy drinks.

After a high-flying career as a CFO in London and Melbourne, Tom turned his back on the corporate world and started a juice company with his childhood friend, Emma Welsh. 16 years later, Emma and Tom is an international brand, sold in Jordan, Dubai, Hong Kong, Singapore and Malaysia.

Tune in to find out:

• How the company started on the ski slopes of Aspen
• What to do when you have 8,000 bottles of juice and no customers
• The strategies that Tom and Emma use to launch into new international markets
• Tom’s tips for building great partnerships

… and lots more!

Speaking to Tom was a real treat and I hope you get a buzz from this episode… remember to share it with a friend who needs inspiration this week!

If COVID-19 has created challenges or opportunities for your company, check out the Crisis Support Package, which I’ve put together for businesses looking to make the most out of this very challenging time.

Episode 51 - International Market Selection: Increase your Chances of Success

Cynthia Dearin — Thu, 16 Apr 2020 06:54:33 +0000

Market selection is a critical phase when it comes to international expansion.
Get it wrong, and you can tank your whole business… get it right and you can catapult it to new heights.

In Part Two of this episode around choosing the right market, we delve a little deeper into the market selection process, outlining what to consider before making the decision, and the questions you should be asking to assess the risk and increase your chances of success.

Tune in to find out:

• How to implement systems that will allow you to expand with ease
• The questions to ask before entering a new international market
• The market-entry strategy that will best suit your business
• Which trends and data to consider moving forward

And if you enjoyed the show, remember to subscribe so you don’t miss another episode and share it with a friend!

Episode 50 - Why Frequent Flyer Points Still Matter during COVID-19

Cynthia Dearin — Wed, 15 Apr 2020 05:54:24 +0000

Welcome to our special series on COVID-19, how it’s affecting industries and businesses around the world, and what it means for you.

In this episode, I chat to Steve Hui, Founder and Chief Executive of I Fly Flat, about how the global pandemic is changing the way we do international travel.

Tune in to find out:

• How COVID-19 has affected airlines and travellers around the world
• What the long-term impact of decreased air travel is likely to be
• How business leaders can make the most of a period in which they can’t travel
• What to do with all those spare frequent flyer points

If COVID-19 has created challenges or opportunities for your company, check out the Crisis Support Package, which I’ve put together for businesses looking to make the most out of this very challenging time.

And if you enjoyed the show, remember to share it with a friend!

Episode #49 - Doing business in Hong Kong during COVID-19 with Callan Anderson

Cynthia Dearin — Tue, 14 Apr 2020 07:10:39 +0000

Welcome to our special series on COVID-19, how it’s affecting industries and businesses around the world, and what it means for you.

In this episode, I chat to Callan Anderson from Hong Kong Corporate Services Group, about how the global pandemic is affecting business in Hong Kong.

Tune in to find out:

• Why Hong Kong’s infection rate is so low
• How the crisis is affecting business in Hong Kong
• Callan’s advice for companies doing business in Hong Kong

If COVID-19 has created challenges or opportunities for your company, check out the Crisis Support Package, which I’ve put together for businesses looking to make the most out of this very challenging time.

And if you enjoyed the show, remember to share it with a friend!

Episode #48 - Global Supply Chain during Pandemic with Tim Gray

Cynthia Dearin — Thu, 09 Apr 2020 07:53:32 +0000

This is the first in a series of special episodes on COVID-19, keeping you updated on how the pandemic is affecting industries and businesses around the world, and what it means for you.

In this episode I talk to global supply chain expert, Tim Gray.

Tim’s firm, Prophit Systems works with business leaders in Australia and Asia to solve complex supply chain process problems. Today we’re exploring how COVID-19 is affecting global supply chains and how to mitigate supply chain risks.

Tune in to find out:

• What the slowdown in China’s manufacturing sector means for global supply chains
• Which sectors will be hardest hit be shortages of goods and materials
• How COVID-19 is accelerating China’s move away from low value manufacturing
• What kind of opportunities global supply chain disruptions will create
• How retailers dealing with a surge in demand can mitigate their risk

To find out more about how Tim and his team can help you navigate global supply chains, visit the Prophit Systems website.

I really enjoyed this conversation with Tim, and I hope you do too. If you know someone who would benefit from this interview, please share this episode with them.

Episode #47 - International Market Selection: Common Mistakes

Cynthia Dearin — Tue, 07 Apr 2020 04:49:13 +0000

One key area that many business owners struggle with when it comes to expanding internationally is successfully choose the right market.

On this episode of Business Beyond Borders, Maher interviews Cynthia as she speaks about the market selection process and highlights the common mistakes that companies make when looking to enter a new international market.

This is Part One of a two-part interview, so keep an eye out for the next episode where we delve a little deeper into the market selection process, outlining what to consider before making the decision, and the questions you should be asking to assess the risk and increase your chances of success.

Episode #46 - International Digital Marketing Strategy with Andrew Raso, founder of Online Marketing Gurus

Cynthia Dearin — Thu, 23 Jan 2020 05:53:22 +0000

Over the last decade, digital marketing has had a profound impact on the way companies promote themselves and sell to their clients, both at home and in global markets.

In this episode I caught up with Andrew Raso, founder of Online Marketing Gurus, one of Australia’s fastest growing digital marketing agencies.

Andrew and his friend Mehrdad set up the company in 2012, not long after they left university. By 2019 they had 500 clients and almost $20 million in revenue and Andrew decided to start looking for growth opportunities offshore.

Andrew was kind enough to share the experiences he’s had in the international space and some of the lessons he’s learned.

Join me to find out:

•Why OMG chose the US and Singapore as its initial international markets
•How digital marketing varies from country to country
•Which digital marketing channels generate the best results in international markets
•Why it’s crucial to test an international market before jumping in

I had fun recording this conversation with Andrew, and I hope you get great value from it. If you know someone who would benefit from this interview, please share the episode with them.

Episode #45 - Bryan Santos, an investment banker with a difference

Cynthia Dearin — Wed, 15 Jan 2020 05:52:42 +0000

In this episode, I chat to Bryan Santos, an investment banker with a difference. He helps businesses grow - at home and abroad, by taking a holistic approach to solving the challenges faced by individual companies.

Bryan and his team at the National Diversified Funding Corporation specialise in mergers and acquisitions, strategic alliances and capital raising, but they don’t use a cookie-cutter approach.

Bryan has also developed his own program for small companies looking to grow. It’s called Grow by Acquisition and you can find it here.

Tune in to find out:

• How a company can grow internationally with very little funding of its own,
• Why understanding the gaps in your business is key to creating successful solutions for growth,
• Key criteria for sourcing funding for your company,
• How smaller companies can leverage funding for growth...
• and so much more

I really enjoyed this conversation with Bryan, and I hope you do too. If you know someone who would benefit from this interview, please share this episode with them.

Episode #44 - Libra Cryptocurrency… A New Global Currency? with Heath Behncke, Founder and Managing Director of Holon Global Investments

Cynthia Dearin — Mon, 13 Jan 2020 08:21:32 +0000

Everybody’s talking about the Libra, a new cryptocurrency proposed by Facebook, which advocates claim could transform the businesses and the lives of billions of people around the world. So … what’s it all about?

I caught up with Heath Behncke, the Founder and Managing Director of Holon
Global Investments, and the Executive Chair of the Libra Association, to get his thoughts on why we need Libra, what it could mean for companies doing business internationally and whether the currency will become a reality, given the challenges it has faced in recent months.

Tune in to find out:

• Why Facebook decided to launch the Libra
• How the Libra is different to other crypto currencies
• How the Libra could transform the shape of global business, especially for SMEs
• When Libra is likely to launch, given the controversy around it in 2019.

I really enjoyed this conversation with Heath, and I hope you do too. If you know someone who would benefit from this interview, please share this episode with them.

Episode #43 - Alan Oppenheim, CEO of Ego Pharmaceuticals

Cynthia Dearin — Sun, 08 Dec 2019 14:34:15 +0000

In Episode 43, I talk to Alan Oppenheim, CEO of Ego Pharmaceuticals, an Australian company that exists to improve people’s lives through the science of healthy skin and sells its products around the world including the Middle East, Asia Pacific and the UK.

Ego has won numerous awards for it performance in the export space and it is one of Australia’s great international success stories.

Join Alan and I as we talk about:

• How Ego began on a kitchen table in Victoria, Australia
• Why Alan’s father, Gerald Oppenheim took the company global
• What to look for when choosing a new market to enter
• How to choose an international distributor for your product…
… and much more.

This is an episode with loads of value for anyone working with physical products, especially in the consumer space. Alan is generous with his insights and very easy to listen to.

I hope you enjoy our conversation - it was a pleasure to record.

Episode #42 - Les Szekely - Angel Investor

Cynthia Dearin — Mon, 18 Nov 2019 08:12:22 +0000

For many companies looking to scale internationally, funding the expansion is one of the biggest challenges they face.

Without a strong track record, it can be hard to convince banks and financial institutions to back an international venture and in lots of places, finance is just downright hard to come by, especially if you’re small.

In Episode ?? of Business Beyond Borders, I talk to Les Szekely, a professional venture capitalist and angel investor, who focuses on start-ups, especially those with plans to take on the world.

Les and I talk about finding investment for your international expansion, so if that’s you, join us to find out:

• Which kinds of companies have the most potential to scale internationally
• The ‘right time’ for a company to scale internationally
• What investors look for
• The formula for the perfect pitch
• Key mistakes that founders making as they look for investment

I really enjoyed talking to Les, he had lots of great insights and practical tips for companies looking for investors. Don’t miss this episode!

Episode #41 - Brexit Update with Michael Barron

Cynthia Dearin — Wed, 09 Oct 2019 02:34:44 +0000

It looks as though Brexit is nearly upon us … and there are still loads of unanswered questions and lots of uncertainty.

I checked in with our London-based Senior Advisor, Michael Barron, to get his take on what’s likely to happen next and what it will mean for the UK and for companies looking to do business in Britain.

Episode #40 - Sylvain Mansotte, CEO & Co-Founder at Whispli

Cynthia Dearin — Mon, 07 Oct 2019 06:12:29 +0000

What do you do when you uncover fraud at your workplace? Do you speak up, or brush it under the carpet and hope it will go away?

That was the question that faced Sylvain Mansotte, the day he uncovered one of Australia’s largest-ever corporate frauds.

Sylvain didn’t hide what he knew and went on to found Whispli, a platform that enables anonymous trusted conversations.

A few years on and Whispli is in markets around the world, especially in places where there is whistleblowing legislation.

Join me to find out:

• The catalyst behind Sylvain’s decision to set up Whispli
• How Whispli won international clients within six months of opening
• Sylvain’s thoughts on the best time to take a company global
• The challenges Whsipli faced as it went to new countries
• How being a ‘Fraussie’ has influenced Sylvain’s approach to international business.

I really enjoyed recording this episode with Sylvan and I hope you enjoy it too!

Episode #39 - US-China Trade war final

Cynthia Dearin — Thu, 03 Oct 2019 14:38:49 +0000

Unless you’ve been living under a rock, you’re probably aware that the US and China are locked in a bitter trade battle.

Over the past year, the world’s two largest economies have imposed tariffs on billions of dollars worth of one another’s goods.

US President Donald Trump has long accused China of unfair trading practices and intellectual property theft.

In China, there is a perception that the US is trying to curb its rise.

Negotiations are continuing but have proven difficult, and the two sides remain far apart on issues including how to roll back tariffs and enforce a deal.

So what does it mean for Australia? Is this a crisis or an opportunity? Follow the link in the comments to read my latest thoughts on the conflict.

Episode #38 - Gary Garner on Brexit

Cynthia Dearin — Wed, 02 Oct 2019 01:05:35 +0000

Brexit is getting weirder by the day … so what are the causes and what is the likely impact on businesses selling to Britain, or using the UK as using as a springboard to Europe?

Join my colleague, Gary Garner and I as we chat about the latest Brexit developments, the Northern Ireland backstop, what sorts of opportunities Brexit is likely to generate … and what it might mean for your business.

Episode #37 - Wayne Richard, Director of Global Operations at Bean Ninjas

Cynthia Dearin — Mon, 16 Sep 2019 10:58:25 +0000

How would it be if you could jump online, find a business partner and launch a global business - just like that! …..

Well, that’s what my guest today did. Wayne Richard is the Director of Global Operations at Bean Ninjas, a company that provides Xero bookkeeping, financial reporting, and training for digital entrepreneurs and online businesses.

He spent most of his career as a corporate accountant and worked at Hewlett Packard. But when he found out that he and his wife were expecting triplets, Wayne quite the corporate world and became a freelance accountant… and then something little wild happened. We’ll talk about that today.

Today, Wayne is on a mission to lead his distributed team to create time,
location & financial freedom for coaches, consultants, and owners of e-commerce businesses.

Tune it to find out:

• How Wayne struck an international partnership without meeting his business partner in person.
• How bean ninjas grew from two solopreneurs working in different countries to a global firm.
• How Bean Ninjas acquired its global clients.
• The key levers that companies need to pull to grow globally.
• How Bean Ninjas has built and empowered its global team.

Episode #36 - Callan Anderson, Executive Director at Hong Kong Corporate Services Group

Cynthia Dearin — Thu, 05 Sep 2019 13:13:53 +0000

After 14 consecutive weeks of civil unrest, Hong Kong is in a state of turmoil - if you believe the mainstream media.

But what’s it actually like on the ground? And what do the ongoing protests mean for international businesses operating in Hong Kong, or considering opening there?

In Episode 36 of Business Beyond Borders, I talk to our Associate, Callan Anderson, Executive Director at Hong Kong Corporate Services Group. Callan helps foreign companies to enter Hong Kong, China and other markets in Asia and we chat about how the situation in Hong Kong is affecting day-to-day life and local and foreign businesses.

Join us to get a local perspective on what’s really happening in Hong Kong this week!

Episode #35 - 3 trends that are reshaping the global business landscape

Cynthia Dearin — Tue, 03 Sep 2019 15:14:59 +0000

Your business is successful at home, so is there really any reason to consider going global? Why expose yourself to all that risk?

In this episode, I highlight three global trends that are reshaping the global business landscape, and why there’s never been a better time to look to internationally for growth opportunities.

Tune in to find out:

• Why even micro-business are playing in global markets.
• How global value chains have created international opportunities.
• Why Earth’s 3-4 billion new consumers pose a threat, as well as an opportunity.

Got a question about the episode? Connect with Cynthia on LinkedIn to get the answer.

Episode #34 - Geopolitics and Hong Kong with Gary Garner

Cynthia Dearin — Tue, 27 Aug 2019 10:26:35 +0000

For most companies ‘going global’, geopolitics is just background noise - it doesn’t affect how international business plays out day-to-day.

But occasionally, big things happen on the international stage and companies have to take notice.

In this episode, I talk to Gary Garner, our Senior China Advisor at Dearin about how to decide which geopolitical events to pay attention to and what the ongoing civil unrest in Hong Kong means for companies operating there.

Episode #33 - Dai WIlliams , Chief Growth Officer of SiteMinder

Cynthia Dearin — Wed, 14 Aug 2019 10:39:07 +0000

In this episode of Business Beyond Borders I chat to Dai Williams, Chief Growth Officer at SiteMinder.

Siteminder started as a two-person operation working out of a rental home on Sydney’s northern beaches. Just over a decade later it employs more than 800 people and services more than 35,000 hotels around the world.

Today, SiteMinder generates more than AU$100 million in annual recurring revenue and is considered one of the 20 greatest pioneering technology companies to come out of Australia and New Zealand.

Dai is responsible for SiteMinder’s entry into new markets, and the growth and diversification of the disruptive Software-as-a-Service model that has made SiteMinder a technology pioneer.

Tune in to find out:
• How to know when to ‘go global’
• The best way for software companies to choose an international market
• Why knowing the size of your Total Addressable Market is key to international scale-up success
• Strategies that Siteminder has used to overcome cross-cultural challenges in global markets
• Why a defined go-to-market strategy and processes is central to understanding how your international expansion is tracking

Dai has loads of great insights and practical tips for founders of software companies ‘going global’, so you’ll definitely want to be taking notes on this episode.

If you’d like to learn more about SiteMinder's journey of growth, visit www.siteminder.com.

Episode 32: Lee Hackett, CEO of BluprintX

Cynthia Dearin — Wed, 24 Jul 2019 04:41:29 +0000

Lee Hackett is CEO of BluprintX, a company which helps CMOs, CROs and CEOs of mid-to-large-sized businesses to grow revenue by using data and technology. Lee set up the firm in the UK 2013 and has expanded its footprint to four countries.
Before Bluprint X, Lee played a leading role in creating and scaling seven startups in four continents over the last decade. Several of these startups became market leaders within 1-3 years, and were sold to FTSE 200 organisations and global companies.
But Lee hasn’t always been an entrepreneur and before he got into business, he was a professional footballer with Wigan Athletic FC, in the UK.
In this episode, Lee and I are chat about Brexit, his transition from football to business, the creation of BluprintX and how Lee took it global.
Tune in to find out:
Why every company needs to think about ‘going global’
How Lee made the transition from athlete to entrepreneur
What football taught Lee about leading a company
Top tips on dealing with the distraction created by global growth
How to build a culture that enables a company to be globally sustainable

Lee’s favourite books include, Principles: Life and Work by Ray Dalio.You can find it at https://www.principles.com/

Episode #31 -Zach Selch, The Global Sales Mentor

Cynthia Dearin — Wed, 19 Jun 2019 00:50:11 +0000

Today, we’re doing something a little different. I’m talking to my colleague, Zach Selch, the Global Sales Mentor. Zach is the VP Global Sales for a high tech medical company and has spent his career solving international sales challenges that CEOs can’t fix.

He’s passionate about driving incremental improvement across every inch of the sales process and every nut and bolt in the sales organization. Zach is the person that companies have called in, time and again, when they have tried to grow a market or their international division and simply haven’t been able to get off the ground.

Over the past almost 30 years, Zach has built up the international sales of several companies, from start-ups to publicly traded companies, four times growing sales by more than 1000%, three times bringing in the single largest purchase order in a product’s history; adding hundreds of millions of dollars to the value of mid-market companies by increasing their international footprint.

Zach has sold in more than 135 countries and lived in six. He is an ex-paratrooper, a father of 3 and boxes, he smokes brisket and runs a soup kitchen when he isn’t on the road. Zach was in Germany when the wall went down, in Jordan when peace with Israel was signed, has had breakfast with the Dalai Lama, and has been in the right place for a surprising number of right times.

In this episode, Zach and I trade ideas on the ‘dos’ and ‘don’ts’ of international business expansion and there’s loads of practical advice and “how-to” tips for founders and CEOs looking to scale up overseas. Tune in to find out:

•Why there’s no better way to raise the value of your company than by expanding your global footprint
•The biggest mistakes that companies make as they try to ‘go global’
•Why getting on a plane can be a smart way to sound out a new international market
•How to trial your product at an international trade show … without getting an exhibition booth
•The most important questions to ask your potential distributor, and
•How to create a sales process that works almost everywhere

And if you’re keen to attend Zach’s upcoming Global Sales course this North American fall, you can check it out at www.globalsalesmentor.com.

Episode #30 - Vanessa Garrard, Founder of SourceHub Group

Cynthia Dearin — Wed, 08 May 2019 12:30:50 +0000

In this episode of the Business Beyond Borders podcast, I caught up with Vanessa Garrard who has been ranked in Australia’s Top 30 Female Entrepreneur list every year since 2010.

Vanessa’s entrepreneurial journey started by selling lollies and sweets at the ripe old age of 12 to now establishing Adventure Operations, a group consisting of 17 companies providing consumer products to retailers all over the globe.

Currently, 1 in 2 Australians own a product that Vanessa’s company has produced and her group continues to expand its global footprint with offices in Australia, China and the US.

Her experience has led her to share her journey to inspire other women in business to scale up, build confidence and think bigger.

As a result of her passion for business, she has also received countless awards and is internationally recognised for her entrepreneurial achievements.

Tune in to my interview with Vanessa to hear her share:

• Her experience as a woman in business
• The things to look out for when ‘going global’
• The importance of having a solid network to bounce ideas off
• Why you should consider international expansion

Vanessa also speaks about the importance of understanding the market you are entering, the need for innovation and what it takes to succeed when ‘going global’.

A truly inspiring story and an episode I would highly recommend you take the time to tune in to!

Expand Your Vision on May 23, 2019 Registration Page -https://www.internationalbusinessaccelerator.com/may-2019-eyv-ofx-direct-invites/

Episode #29 - Angus Raine, Executive Chairman of the Raine & Horne

Cynthia Dearin — Fri, 12 Apr 2019 12:02:24 +0000

This week Cynthia Interviews Angus Raine, leading real estate commentator and fourth generation member of the family that created the Raine & Horne Group.

After starting his career outside the company Angus came back, joined the family business and has been instrumental in expanding the company’s vision and taking it overseas.

At 135 years old, Raine & Horne is one of the oldest privately-held companies in the Southern Hemisphere, and now has over 12 offices throughout Australia, Malaysia, The UAE, India, Fiji and Vietnam.

Tune in and find out:

• Why being part of a family-held company is an advantage in Asian markets

• Why having the right team is key to ‘going global’
Raine & Horne’s strategies for choosing new international markets

• How Raine & Horne maintains its culture across international offices.

• How Angus uses his ‘brains trust’ to solve tough challenges.

Angus shares his thoughts on what it takes to make it when going global with your business, with an emphasis on the importance of building and nurturing relationships, and the need for developing a solid team when bringing your vision to life.

Episode #28 - Cynthia Dearin - Time Excellence (PART 2)

Cynthia Dearin — Wed, 13 Mar 2019 13:33:18 +0000

It’s all too easy to get carried away with new ideas and menial tasks when building your international business. We see it all the time with our clients.

In the second part of a series dedicated to Time Excellence, Cynthia talks about the three things you need to do to get the most out of your time, improve your productivity and start getting results:

1. Prioritise
2. Delegate
3. Organise

With clear direction on how to implement these steps, this episode is full of useful hints and tips dedicated to giving you the time to focus on what’s most important when going global.

Episode #27 - Cynthia Dearin - Time Excellence

Cynthia Dearin — Mon, 04 Mar 2019 04:43:50 +0000

In this week’s episode of Business Beyond Borders, Cynthia talks about Time Excellence, an area that many business owners and entrepreneurs struggle with as they start to take on international expansion.

Having the skill to use time to your advantage and maximise your productivity is key to running a successful international business.

In the first of a number of episodes around Time Excellence and utilising this precious resource, Cynthia introduces 3 simple yet effective hacks that will allow you to make the most of your time and accelerate your results.

Check out this episode if you want to:

• Learn how to invest your time effectively
• Accelerate your results when going international
• Reclaim more time during your days
• Increase the time you have to focus on what’s important

So if you really want to take back control of your time, have a listen then get out there and make it happen!

Episode #26 - Tim Hughes, Founder of Digital Leadership Associates

Cynthia Dearin — Thu, 14 Feb 2019 10:53:34 +0000

In this episode of the Business Beyond Borders podcast, I had the pleasure of speaking with Tim Hughes, Founder of Digital Leadership Associates.

In a previous life, Tim was a corporate star who was responsible for adding $100 million value to Oracle.

Seeing the potential of talking to customers and building relationships through social media, he wrote his first book, Social Selling as a practical handbook to implementing social media into marketing and sales strategy. Soon after, he left the fast track to launch his own business, which he took international within two years.

Tune in to my interview with Tim to find out:

•How Tim made the switch from employee to entrepreneur
•How sales and marketing has evolved in the digital age
•How social media can increase your inbound leads for next to nothing
•Why you need to build authority to succeed in your industry

Tim is a master at creating inbound leads and if you are serious about increasing your online presence, connecting with new customers through social media and improving your sales and marketing strategy, this episode is for you.

If you’re looking for an easy-to-follow, practical guide to implementing social media in your business, check out Tim’s best-selling books Social Selling and Smarketing.

If you’re considering social media as a way to reach more people or want to find out more about Digital Leadership Associates, visit https://www.social-experts.net/.

TIM’S FAVOURITE BOOKS:

Stop Selling, Start Leading - Deb Calvert
The Perfect Close - James Muir
Be More Pirate - Sam Conniff Allende

Episode #25 - Cynthia Dearin - Why goal-setting doesn't work!

Cynthia Dearin — Mon, 14 Jan 2019 05:37:09 +0000

It’s that time of year where people get excited about making resolutions and have high hopes for the year to come.

Unfortunately, many business owners don’t realise their dreams, because they set their goals and go on with business as usual, without taking the steps to make them a reality.

In the first episode of 2019, Cynthia speaks about goal-setting, why people get it so wrong and what you can do to achieve your goals this year.

Tune in to this episode to learn how you can:

• Get clear on what you really want and way before you set a goal to achieve
• Get excited about the mastering goal-setting and doing the essentials until you’re great at them
• Work on your goals consistently

With plenty of hot tips to get you started with a bang, you will want to listen to this episode if you are serious about achieving your goals.

Episode #24 - Lee Featherby, Founder and CEO of Powerful Points

Cynthia Dearin — Tue, 18 Dec 2018 06:40:00 +0000

In this episode of Business Beyond Borders, Cynthia interviews Lee Featherby, Founder of Powerful Points.

From a Perth boy with hopes to join the family business, to starting his own business helping companies share their message effectively, Lee’s story is a perfect example of how you don’t need to know everything to get started or become an international success.

With a background in marketing and management, Lee understood that getting your message across effectively is a necessity when sharing your product/service with the world.

Now, through the use of creative presentations and training, Powerful Points helps their clients, the likes of McDonalds and The Commonwealth Bank, do just that.

Tune in to this interview to find out:

• How Lee found himself starting his own business
• The story behind Powerful Points
• Tips to penetrate a new international market
• The importance of recognising cultural differences
• Why you need to develop and nurture relationships

Entrepreneurship and international business is not for everyone, but if you are looking to be inspired to pursue your dreams, considering international expansion or want an insight into what it takes to make an international business successful, this episode is for you.

If you are looking to get heard and want results, or just want to find out more about Powerful Points visit: https://powerfulpoints.com.au

Episode #23 - Cultural Differences in Going Global with Chris Jankulovski, Founder of Remote Staff™

Cynthia Dearin — Tue, 13 Nov 2018 13:05:50 +0000

In this episode of Business Beyond Borders, Cynthia interviews Chris Jankulovski, Founder of Remote Staff™.

Established in 2007 after a visit to the Philippines, Remote Staff™ provides offshore recruiting solutions to a variety of SME’s and has expanded to a team of 70 in-house staff. The company has placed 8000+ professionals and helped support the growth of more than 2000 businesses all over the world.

Chris’ story is truly inspiring. He struggled with dyslexia throughout his childhood and didn’t learn to read until he was 24. He has survived cancer and multiple major surgeries, and deals with a hereditary condition which makes him prone to recurring tumours. None of this has stopped him.

Realising how short life is, Chris saw no other option but to make every second count and relentlessly chases his dreams, showing no signs of slowing down.

Tune in to this interview to find out:

•How Chris overcame extreme adversity to become a highly successful entrepreneur
•The story and journey behind Remote Staff™
•How to overcome challenges of taking a company global
•The importance of recognising cultural differences
•Why you need to develop and nurture relationships
•How to approach international expansion

Entrepreneurship and international business is not for everyone, but if you are looking to be inspired to pursue your dreams, considering international expansion or want an insight into what it takes to make an international business successful, this episode is for you.

If you are looking for cost effective staffing solutions for your business or just want to find out more about Remote Staff™ visit www.remotestaff.com.au.

Episode #22 - Justin Dry, Founder of Vinomofo

Cynthia Dearin — Thu, 18 Oct 2018 11:22:55 +0000

In this episode of the Business Beyond Borders podcast, I interview Justin Dry, Founder of Vinomofo.

Justin is an entrepreneur, business owner, mentor, public speaker, and co-founder and joint CEO of Vinomofo, one of Australia’s fastest-growing companies.

Launched in April 2011 from a garage in Adelaide, Vinomofo has expanded quickly and profitably to a run rate of more than $50m revenue, 500,000 plus members, and a team of over 100 employees.

Tune in to my interview with Justin to find out:

• The story and journey behind Vinomofo
• The importance of making short term sacrifices for long term gains
• How to have fun while building your international business
• How seeking advice can save you when times get tough
• Why you should never give up on your vision

This was one of the funniest and most entertaining episodes I’ve ever recorded. Justin has loads of great stories and he isn’t afraid to share the struggles and challenges he’s had along the way, as well as the successes. That kind of candour is a rarity in the business world and it makes for great conversation - and I hope great listening for you. We spoke for more than an hour, but I suspect we could have gone on for much longer …. Especially if we’d had a bottle of great Vinomofo wine at hand.

Justin’s episode will be an inspiration for lots of people, but especially those of you who are just starting out and wondering whether they can really make it in business and on the international scene. I hope you have as much fun listening to it as I had recording it.

Episode #21 - International Business Expansion Checklist with Cynthia Dearin

Cynthia Dearin — Wed, 19 Sep 2018 07:41:47 +0000

In the last of this four-part series, Cynthia Dearin reveals the checklist that she provides small to midsize businesses when looking to take their business overseas and how it has helped business owners and entrepreneurs avoid costly and fatal mistakes.

The checklist covers every aspect of the expansion process and Cynthia discusses the key points that all businesses should consider before diving in head first into a new market.

Cynthia also explains why she has committed herself to helping businesses amplify their impact by expanding internationally.

Episode #20 - Importance of Market Research when Going Global

Cynthia Dearin — Wed, 19 Sep 2018 07:35:34 +0000

In this episode, Cynthia clarifies why undertaking market research and collecting data before going global is so important for small to mid-sized businesses.

Cynthia gives you the questions you need to ask yourself when looking to go overseas with your product or service and how they help you set yourself up for success.

Cynthia also shares her tips for avoiding analysis paralysis and what kind of research to conduct in order to get the answers you need so you don’t have to learn through trial and error.

Episode #19 - Common Mistakes When Going Global

Cynthia Dearin — Wed, 19 Sep 2018 07:29:29 +0000

Eric interviews Cynthia as she points out some of the common mistakes that people make when taking their business overseas and how to avoid them.

Cynthia highlights the importance of having self-awareness around the current success of a business in their domestic market, understanding a business’s core-competencies and the need to set S.M.A.R.T goals when venturing into new markets.

Episode #18 - Why Go Global?

Cynthia Dearin — Wed, 19 Sep 2018 07:21:48 +0000

In this episode, Dearin & Associates Managing Director, Cynthia Dearin talks about why going global is now a viable option for many small to mid-sized businesses.

Cynthia shines a light on Dearin & Associates signature program, The International Business Accelerator and how it helps serious business owners and entrepreneurs develop a customized strategy, build confidence and create momentum when taking their business international.

Episode #17 - Building and Empowering Global Teams with Corinne Bot, Founder & CEO of Polyglot

Cynthia Dearin — Mon, 30 Jul 2018 07:25:54 +0000

In this episode of the Business Beyond Borders podcast, I interview Corinne Bot, Founder, CEO & Chief Disruptor of Polyglot Group, a leading global boutique consultancy dedicated to helping businesses expand globally and optimise their growth journey.

Polyglot Group was born 23 years ago, when Corinne realised that creating her own business was one way to have the career she wanted while raising a family. Today the company has a global network of expert partners and an international team spanning 9 time zones. Polyglot Group provide comprehensive solutions in business setup, HR consulting and outsourcing, talent acquisition, translation and interpreting and payroll outsourcing.

Corinne is a strong advocate for diversity and firmly believes in the necessity for leaders to be active in their community. She is a Trade Adviser for the French Government and a leader of the French community in Australia.

With over 20 years of experience in multicultural HR consulting, recruitment as well as business solutions, it is no surprise that Corinne successfully expanded her business to Europe, the United States and Asia.

Tune in to my interview with Corinne to find out about:

•How she started her career as a hairdresser before becoming an entrepreneur.
•How she created Polyglot Group as a new migrant to in Australia
Corinne’s strategy for taking Polyglot Group international, some of the challenges she encountered, and how she overcame them.
•How Polyglot helps clients all around the world to expand globally and addresses the challenge of working with cultural differences from country-to-country.
•How she manages Polyglot now that it’s crossing the 100-person mark all over the world.
•How Corinne juggled family life and being a business owner, over the years.
•How reading books like Le Petit Prince, The Little Prince by Saint-Exupery, The Brave New World from Aldous Huxley, and Helen Keller’s Life, influenced her life.
•Corinne’s advice to women entrepreneurs who want to take their business international.

I had a fantastic time interviewing Corinne and left our conversation feeling inspired and motivated to continue my own entrepreneurial journey. I loved her focus on building and empowering a team and on leaving a legacy. Her observation that she believes she has been successful in business because she is “not obsessed by it” also challenged and prompted me to think more deeply about my own beliefs and approach to being an entrepreneur.

If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy: www.internationalbusinessaccelerator.com

Episode #16 - Digital Transformation with Doyle Buehler, Digital Business Transformation Mentor

Cynthia Dearin — Mon, 09 Jul 2018 22:47:54 +0000

In this episode of the Business Beyond Borders podcast, I interview Doyle Buehler, Founder and CEO of Dept.Digital.

Doyle Buehler, is a best-selling author, global entrepreneur, international speaker & digital business thought leader, specialising in strategic digital branding and marketing. Doyle has built multiple award-winning innovative online, ecommerce startups and digital media businesses around the world.

Tune in to my interview with Doyle to find out about:

• How he started his career as a pilot and aeronautical engineer before transitioning to an international digital business transformation mentor
• How he manages an international business with offices in Australia, Canada and the US
• How Dept.Digital helps entrepreneurs accelerate their business, drive demand, build engagement and survive in today's hyper-competitive world
• Doyle’s advice to companies thinking of going international and steps that needs to be done first, such as having a viable business structure, and solid international business strategy before taking the next step
• Doyle’s international expansion experience, motivations, key lessons, recommended strategies and techniques
• His thoughts on handling customers’ cultural differences, and how important it is to learn more about a new market and new business environment
• Doyle’s tips on managing different time zones, and prioritising and managing time effectively
• A common challenge that most tech companies face - the lack of a strong business model which leads to their failure most of the time.

Doyle was a pilot and aeronautical engineer before he became a serial entrepreneur, establishing and running a string of companies. But it hasn’t all been smooth sailing. Doyle hit a rough patch when his successful and rapidly expanding software company became a casualty of the 2009 global financial crisis.

One of his key learnings from that experience was that building an international business requires a solid strategy. Doyle says “once you have a general plan it is not that hard. There are some steps that you have to go through, there are specific ways and methodologies that you can use, but it is a matter of starting small but thinking, is there a possibility here? And in most cases, there is”.

Over the years, Doyle has created a lifestyle that many people can only dream of - splitting his time between the US, Canada and Australia … he’s the ultimate digital nomad.

This is a great episode for anyone wanting to know how to build a flexible, lifestyle business!

If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

Episode #15 - Global Foreign Exchange with Skander Malcolm, Managing Director & CEO, OFX

Cynthia Dearin — Sat, 09 Jun 2018 18:22:59 +0000

This week on the Business Beyond Borders podcast, I had the pleasure of sitting down with Skander Malcolm, Managing Director and CEO of global foreign exchange company OFX.

OFX was born in a garage at Sydney’s northern beaches, and has grown to a global foreign exchange powerhouse, present on several continents around the world. They have a focus on helping small businesses to manage their overseas transfers and streamline their operations.

Skander joined OFX in 2017 and is leading the company’s continued global expansion, as it navigates the ever-changing world of fintech.

Tune in to my interview with Skander to find out about:

• How his experience managing large international teams across more than 80 countries shaped his journey to becoming the CEO of OFX,
• The story of how OFX grew from a garage startup from Sydney’s northern beaches to a where it is today as a publicly-listed company,
• The value of learning to listen to deal with complexity and develop as a leader,
• The customer-centric approach that drives OFX’s corporate strategy and entry into new international markets,
• His thoughts on where the foreign exchange industry is moving in the future and vision for growing the company internationally,
• The strategies that OFX uses to target and enter new markets, and the challenges they have faced in doing so,
• Some of the differences that OFX sees between Australian, North American, European and Asian foreign exchange customers,
• His thoughts on what defines a great corporate culture for an international company, and
• Skander’s advice to small and medium companies that are thinking of going global.

It was great to hear from Skander in his role as the person steering OFX into its next phase of international growth and development. Although he isn’t the Founder of OFX, Skander has the same passion for finance as Matt Gilmore, who created OFX (and was a friend of Skander’s at university), a laser focus on the customer and a highly strategic perspective to boot. I believe that this combination of factors makes him the kind of CEO that companies need as they grow beyond their original incarnation and beyond the original inspiration of the founder, into something much grander.

I also really appreciated Skander’s thoughts on maintaining perspective as a way as a way of dealing with tough times - tune in near the end of the show for those.

If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

Episode #14 – Managing a Remote Team with Rob Rawson, Founder & CEO of Time Doctor

Cynthia Dearin — Wed, 23 May 2018 02:37:06 +0000

In this episode of the Business Beyond Borders podcast, I interview Rob Rawson, Founder and CEO of Time Doctor.

Rob Rawson is a former medical doctor turned entrepreneur. After starting several successful and failed businesses ventures, he became the founder and CEO of Time Doctor, which offers employee time tracking software for companies with global virtual teams.

Tune in to my interview with Rob to find out about:

• How he started his career as a medical doctor before transitioning to an entrepreneur, and the experiences that shaped his decision to switch
• How he manages an entirely remote team of more than 60 people in 28 countries, and balances that with a young family
• How Time Doctor allows companies to build global virtual teams and access the talent they need to grow their business
• How Time Doctor uses content marketing and customer referrals to grow its international user base
• How Time Doctor focuses on its customers’ core needs to compete in the highly competitive global software-as-a-service (SAAS) market
• Rob’s tips for effectively managing a global team and some of the mistakes he sees companies make in doing so
• Why Rob thinks entrepreneurs and business owners should aim big, to counter the self-limiting beliefs that we all place on ourselves throughout our lives and careers

Rob is someone who had the courage to leave a safe career path for what he was really passionate about - being an entrepreneur. His outlook on the world and his “sky’s the limit” approach were refreshing - check it out!

P.S. If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

P.P.S Rob’s team is running the Running Remote conference in Bali on 23-24 June with an all-star lineup of speakers from Buffer, Doist, Flexjobs, Atlassian, GitHub and Transferwise:
www.runningremote.com

Business Beyond Borders subscribers can access a 20% discount on registration using the code cynthiadearin.

Episode #13 - Personal Information Privacy in a Digital World with Joanne Cooper, Founder of ID Exchange

Cynthia Dearin — Tue, 08 May 2018 18:51:57 +0000

This week on the Business Beyond Borders podcast, I interview Joanne Cooper, tech pioneer and Founder and Managing Director of ID Exchange.

Jo is the entrepreneurial daughter of Australian IT pioneer Tom Cooper, a prominent figure during the 1980’s PC era. She cut her entrepreneurial teeth during the PC revolution, and at the tender age of 18, she founded her first company, Fox Computers.

Jo has worked with big players in the telecommunications space, including international players from Taiwan. In 2015, she founded ID Exchange, an early stage startup that strives towards social privacy innovation and digital ethics.

Tune in to my interview with Jo to find out about:

• Jo’s views on online privacy in the wake of the Facebook and Cambridge Analytica scandal
• How she found reputable international partners to build a global-scale product, including their partnership with UK company DigiMe
• How her upbringing as the daughter of a tech pioneer shaped her trajectory as an entrepreneur - including joining her father’s company at the age of 15
• Her journey as part of Stone & Chalk’s incubator program, and how she pitched her idea to them in the early stages
• How she has always sought out mentors to guide her in her career and international journey
• How the General Data Protection Regulation (GDPR) in Europe has influenced ID Exchange’s model, to enable consumers to opt-in or out of having their data accessed and used by companies
• Jo’s views on the environmental damage that the fintech industry has caused and her mission to address it via consumer-centric solutions
• The commodification of “data as the new oil” and the land-grab that is happening with companies trying to get access to individuals’ data
• How she researched and assessed the international competitive landscape and incorporated it into the design and development of her product
• Jo’s future plans for ID Exchange, including the open of an innovation campus in North-Western Sydney

As you’ll hear, Jo isn’t your stereotypical tech start-up founder and I found her story quite inspiring, for what it teaches about operating on one’s own terms. Jo created ID Exchange as a mature woman, which is quite unusual, and she’s forging ahead, regardless of whether she conforms to expectations or not. Jo has a big picture vision and is committed to combatting a big problem - protecting the sanctity of personal data in an increasingly digital world. This is an episode with a difference … check it out!

If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

Episode #12 - Oriana Nasser, Jerusalem Stone Group

Cynthia Dearin — Sun, 22 Apr 2018 18:28:36 +0000

For the episode #12 of Business Beyond Borders, I interviewed Oriana Nasser, Managing Director at Jerusalem Stone Group, a Palestinian company specialising in stone and marble quarrying.

Oriana has a bachelor's degree in electrical engineering from San Francisco State University and was the only women in her graduating class! She also has a post-graduate qualification from the University of Harvard.

In 2008, Oriana joined Jerusalem Stone Group, which at the time was a small engineering business run by her husband. Ten years on, the company is a successful international business which employs more than 40 staff and exports to the United States, the Arabian Gulf States and Europe.

Tune in to my interview with Oriana to find out about:

• Oriana’s journey from being the only women in her graduating class at San Francisco State University to heading a successful international business based in Palestine.
• The significant challenges and restrictions that come with running a business in Palestine and how Oriana handles them.
• How Jerusalem Stone Group started to export internationally and the challenges that came with that expansion.
• The key strategies Oriana uses to find international clients.
• Where Oriana finds her inspiration and what keeps her going through hard times.

When you consider the challenges that Oriana has faced in operating and growing a company from an occupied territory, the success she has achieved is nothing short of remarkable. I’d like to dedicate this episode of Business Beyond Borders to all the entrepreneurs who feel as though “it’s just too hard” .... and remind you that “it’s all relative”!

If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

Episode #11 - Alicia Navarro, CEO and Co-Founder of Skimlinks

Cynthia Dearin — Mon, 02 Apr 2018 21:33:21 +0000

This week on the Business Beyond Borders podcast, I interviewed Alicia Navarro - CEO and Co-Founder of London-based Skimlinks.

Skimlinks is a content monetization platform, that helps online publishers make money and gain insights from their commerce-related content. Alicia launched her company in 2006 under a different guise - it began as a social decision-making tool, and evolved several times before it became Skimlinks.

Tune in to my interview with Alicia to find out:

• Her experience moving to London as a penniless entrepreneur to work on her startup idea
• How she pivoted her business three times before arriving at the idea of Skimlinks
• How her product management background helped her to pitch her business idea countless times and improve it everytime she was rejected
• How she managed to raise a seed round in the midst of the 2008 financial crisis
• How Skimlinks now facilitates more than $1 billion in sales for its publishing clients every year
• How Skimlinks leveraged its existing client based to win new clients and expand into the US
• The decision-making process that Alicia used to set up an office in San Francisco and then eventually move it to New York
• How Skimlinks’ company culture began organically, and the steps Alicia took to codify and embed it more deeply into the business over time

I’d describe Alicia as a super-smart, super personable, “geek girl” and born serial entrepreneur. She won a university medal in computing, but instead of becoming a corporate gun, she started her own thing …. A number of times.

She’s fast-paced, she’s flexible and she’s resilient. When things get tough Alicia takes a different direction, but she never gives up. And she doesn’t see being female as any kind of impediment to her success.

I was inspired and humbled to hear Alicia talk about building her company - starting while she was living out of a suitcase in London,and where she has taken Skimlinks from there.

There are so many relevant and pithy bits to this interview - it’s essential listening for anyone, male or female who’s on the entrepreneurial journey.

If you’re a female entrepreneur thinking of taking the next step and launching your business on the international stage, check out our Girls Going Global campaign. We’re awarding one lucky winner a full scholarship to the International Business Accelerator.

Applications close Friday 20 April - get yours in today!
www.internationalbusinessaccelerator.com/girls-going-global

Episode #10 - How to Grow an Accounting Busines with Stefanie Lowe

Cynthia Dearin — Sun, 25 Mar 2018 19:07:23 +0000

In this episode of the Business Beyond Borders podcast, Cynthia speaks to Stefanie Lowe, accounting outsourcing specialist, business advisor for multinationals setting up in Australia and Managing Director at Penguin Management Services.

Born in Australia with a strict Greek upbringing, Stefanie's diverse cultural background influenced her life choices and nudged her in the direction of international business. These days Stefanie works with clients from a myriad of different countries.

Through hard work and perseverance she was able to establish a business, sell it, then start over again and build her second business from the scratch. Stefanie believes that women can do anything they desire as long as they believe in what they are doing.

She has a strong interest in women in business, and has been involved in many projects in this space, including a trade mission to the Middle East to establish connections with businesswomen from that part of the world.

Tune in to my interview with Stefanie to find out:

• How she built a successful accounting business and sold it to one of the Big Four firms
• How she started her second business, Penguin Management with nothing and built it up to what it is today
• The role that the internet and technology played and how it has assisted her outreach to international clients
• The challenges that multinationals face when entering the Australian market
• Challenging aspects of working in the international space and what it has taught her throughout the years
• How she managed to raise a family and run her business at the same time

I’ve thought back to our conversation several times since Stefanie and I spoke. What really resonated with me was her instruction to “never give up”, even when things feel impossible. I also found her book recommendations very useful… I hope you do too.

If you’re a female entrepreneur thinking of taking the next step and launching your business on the international stage, check out our Girls Going Global campaign. We’re awarding one lucky winner a full scholarship to the International Business Accelerator.

Applications close Friday 20 April - get yours in today!
www.internationalbusinessaccelerator.com/girls-going-global

Episode #9 - Sheba Nandkeolyar, Multicultural Marketing Expert

Cynthia Dearin — Sat, 17 Mar 2018 02:49:35 +0000

As part of our #GirlsGoingGlobal campaign this month, we’re interviewing successful female entrepreneurs every week throughout March to celebrate the successes of women all around the world.

Our guest this week is Sheba Nandkeolyar - Founder and CEO of MultiConnexions, National Chair of the Australia India Business Council, Board Member the International Advertising Association (IAA) Australia Chapter and Board Member of the Australia India Council.

Born and raised in India, Sheba moved to Australia 17 years ago and established her own independent multicultural marketing agency, MultiConnexions.

She is passionate about the notion of 50:50 in business and believes that women should contribute more actively to the business world. As the Founder and Chair of Women in Business Chapter at Australia India Business Council (AIBC), Sheba plays an active role in linking women in business across Australia and India, in addition to mentoring and promoting women in business initiatives.

Tune in to my interview with Sheba to find out:
• How Sheba landed a job in Australia when she first arrived as a migrant woman with a young family
• Her insights into the Indian economy and whether the predictions of its growth are realistic and achievable
• How women’s empowerment in India goes in hand with the country’s new policies and reforms, and whether it will encompass a better future for women entrepreneurs
• How growing up in India with very traditional values has influenced Sheba’s independence as a woman
• Her experience moving to Australia with a young family and aspirations of re-starting her career
• Her thoughts on the impact that cultural differences have on marketing and business objectives
• Sheba’s advice to women, particularly migrant women who are looking to establish a business or expand their business abroad

Sheba’s watchwords are “flexibility and adaptability”. I believe that these qualities, combined with an outgoing personality and willingness to take a risk have helped her to take the road less travelled by and shape an extraordinary life.

Sheba defied traditional expectations about the “proper” career and lifestyle for an Indian woman, completing an MBA, marrying for love and moving to another country, far from her family. She then went on to build a highly successful international business and become an influential member of Australia’s Indian community.

I found her enthusiasm infectious - I’m sure you will too.

If you’re a female entrepreneur thinking of taking the next step and launching your business on the international stage, check out our #GirlsGoingGlobal campaign. We’re awarding one lucky winner a full scholarship to the International Business Accelerator.

Applications close Friday 20 April - get yours in today:
www.internationalbusinessaccelerator.com/girls-going-global

Episode #8 - Jane Jackson, Career Management Coach

Cynthia Dearin — Sat, 10 Mar 2018 23:59:36 +0000

As a part of our #GirlsGoingGlobal campaign this month, we’re interviewing successful female entrepreneurs every week throughout March to celebrate the successes of women all around the world.

Our second guest for this month is Jane Jackson - Career Management Coach, Professional Speaker, Author of #1 Amazon Best Seller, “Navigating Career Crossroads” and Host of Your Career Podcast.

Jane grew up in Hong Kong and has worked in Singapore, the US and UK before launching her career coaching business in Australia in 2001.

Tune in to my interview with Jane to find out:

• The origins of Jane’s entrepreneurial journey
• The life experiences and multiple career transitions that have shaped her knowledge and understanding of international business
• How her early fitness inspiration led her into a career in corporate training and career coaching
• How she leveraged her international contacts to start her own business
• Her outlook on technology and social media, and how it enabled her to scale her business and work globally with clients all over the world
• The importance of listening in understanding another culture and how it has strengthened Jane’s relationships with her clients
• The significance mentoring has in one’s learning and how you can avoid reinventing the wheel by having a mentor
• Jane’s experience in leading an international business as a woman and her advice to those who intend to expand their business internationally

If you’re a female entrepreneur thinking of taking the next step and launching your business on the international stage, check out our Girls Going Global campaign. We’re awarding one lucky winner a full scholarship to the International Business Accelerator.

Applications close Friday 20 April - get yours in today!
www.internationalbusinessaccelerator.com/girls-going-global

Business Beyond Borders Podcast Episode #7 - Gemma Manning, Strategic Marketing Expert

Cynthia Dearin — Sun, 04 Mar 2018 03:22:09 +0000

To mark the launch of our #GirlsGoingGlobal campaign this month, we’re interviewing successful female entrepreneurs every week throughout March, to coincide with International Women’s Day and celebrate the successes of women all around the world.

In the first of our interviews with female powerhouses, I had the pleasure of interviewing Gemma Manning - a serial entrepreneur and recognised business leader who knows how to stay ahead of the game.

Over the past 10 years, Gemma has successfully established two businesses with international reach—Manning & Co, a full-service strategic marketing consultancy, and Gemstar Technology, a launch-pad for Australian start-ups and innovators in Singapore and South-East Asia.

Tune in to my interview with Gemma to find out:
• The makings of her international business career, and the experiences that have shaped her global journey
• How, and why she switched from a corporate job to start her own company (hint - motherhood was a defining factor!)
• The difficulties, and triumphs she faced throughout expanding her company and moving to Singapore - as a single mother of two
• How she juggles her time, between parenting and running two businesses, with a third venture on the way
• Her advice for businesses expanding into Singapore, particularly the lessons she has learned from negotiating partnerships
• Her plans to help disadvantaged women from around the world access education, training and mentoring, through her newest startup Light Years

Gemma is one impressive lady and was fascinating to interview. She became a senior marketing executive as a twenty-something and started a company before she turned 30, with a one-year-old in tow.

In 2017, Gemma moved from Sydney to Singapore so that she could run Gemstar from Singapore … what’s amazing here is that she made the move as a single parent, took her two girls with her and continued their education via distance learning (it’s worth tuning in just to hear how she managed it).

When you listen to Gemma you hear vivaciousness, energy and a gift for story-telling, but also real grit, determination and drive to succeed. I appreciated her openness about how tough business can be, especially for women in the international space and many of the things she said resonated with me as a female business owner.

I know you’re going to love this interview.

If you’re a female entrepreneur thinking of taking the next step and launching your business on the international stage, check out our #GirlsGoingGlobal campaign. We’re awarding one lucky winner a full scholarship to the International Business Accelerator.

Applications close Friday 20 April - get yours in today!

www.internationalbusinessaccelerator.com/girls-going-global

Business Beyond Borders Episode #6 - Tony Dormer, International Business Adviser

Cynthia Dearin — Sun, 25 Feb 2018 19:53:25 +0000

In this episode of the Business Beyond Borders podcast, Cynthia Dearin speaks to Tony Dormer, international business adviser and Director of Tricor ChewandDormers.

Originally from the UK, Tony migrated to Australia after being expelled from school at the age of 17. He started his own accounting firm from his kitchen table a few years later, and from there his career went from strength to strength.

He built his accounting practice, Kreston Dormers into an international powerhouse, before recently merging with one of the world’s major professional services group to form Tricor ChewandDormers.

This episode is particularly relevant to Australian services firms who are wondering how they can adapt their businesses to the digital revolution, and take advantage of Australia’s potential to become a services hub for Asia.

Tune in to my interview with Tony to find out:
-How to choose the right opportunities to develop yourself as an international entrepreneur.
-How to grow your business as a side-hustle to your full-time job or retainer.
-How to expand your services firm internationally through strategic alliances.
-How to get the best from and international mergers or acquisition negotiation.
-Why the legal and accounting professions need to move beyond traditional models and adapt to the digital revolution.
-The impact of AI and robotics on professional services firm - it’s not all doom and gloom.
-What Tony wishes he had known when he started out.
-Tony’s new book Born To Lead, which address the question of whether people are born with a “leadership gene”.

To find out more about Tony's book, visit:
www.borntolead.com.au

If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

Business Beyond Borders Podcast Episode #5 - Justin Hildage, Financial Markets Expert

Cynthia Dearin — Fri, 09 Feb 2018 21:05:03 +0000

In this episode of the Business Beyond Borders podcast, Cynthia Dearin speaks to Justin Hildage, financial markets expert and founder of Thames Capital.

Originally from the UK, Justin has worked around the world, in New York, London, throughout Asia and Australia, with some of the biggest names in the game: Morgan Stanley, Bear Stearns, Deutsche Bank, and ANZ Bank. He founded Thames Capital, a boutique corporate advisory firm in 2016 and serves clients throughout Australia and abroad.

Having grown up in a military family, Justin reflects on his recent experience doing a 48-hour military-style resilience course, and the parallels it has to the experience of starting a business.

He talks about how he went about winning large international clients by drawing on his network, and the experience moving from a large corporate organisation to running his own small business.

If you’re considering starting a consulting firm, or taking your own services business into international markets, Justin offers great advice on how to go about it, and what not to do!

Episode #4 - Luca Postiglione, International Marketing Expert

Cynthia Dearin — Sat, 27 Jan 2018 19:48:40 +0000

In this episode of the Business Beyond Borders podcast, we talk with Luca Postiglione, international marketing expert and founder of Lupo Marketing.

Luca grew up in Florence, Italy, and has spent time living and working around the globe, in the US, UK, Europe and now Australia. He has a passion for the luxury sector, and ran his own luxury goods company for several years, selling artisan-made furniture, jewellery and home decor to high net worth individuals around the world.

He talks about the cultural differences he observed while working with Italians, Americans and British, and the importance of cross-cultural awareness while doing business internationally. He discusses the need for market research when starting an international business in any sector, and how he went about it with his own luxury goods company.

Luca emphasises that much of what he has learnt in his international business career has been through making mistakes, and that it’s not just the small operators who make mistakes when operating internationally. He gives several examples of multinational corporations who have failed in their international ventures, and how you can avoid these types of mistakes by ensuring that you understand the cultural context in which you operate.

Luca now runs his own marketing firm, Lupo Marketing, specialising in digital and traditional marketing for small and medium businesses. Based in Sydney, he still works with clients around the globe and is an example of how in this day and age, a small business can indeed be global without having to make large investments or spend all their time travelling overseas.

Episode #3 - Peter Evans, Global Business and Supply Chain Expert

Cynthia Dearin — Mon, 15 Jan 2018 21:27:14 +0000

In this episode of the Business Beyond Borders podcast, we speak to Peter Evans, global business and supply chain expert and founder of Mawson Global.

Based in South Australia, Peter has worked for some of the world's largest global supply chain experts, including Walmart Stores International, Aldi Stores, Woolworth's and lots of Australian small and mid-market businesses.

Peter talks about how started his international business journey through his family business as a supermarket supplier of nuts and snacks.

He talks about navigating international networks of suppliers to source products that meet customers’ needs, and capitalise on market opportunities. He describes what it was like negotiating in Asia as a young man at the time, setting up factories in China and Vietnam and managing sales teams in North America.

If you’re a small business wondering how you can take advantage of buying and sourcing internationally, Peter has some great advice on how to do it, and how to avoid some of the mistakes that he made along the way.

If you’re a small business thinking of going global, check out the International Business Accelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

Episode #2 - Tony Jacobson, International Sales and Marketing Expert

Cynthia Dearin — Sun, 17 Dec 2017 00:39:33 +0000

In episode #02 of the Business Beyond Borders podcast, we speak to Tony Jacobson about his experience building a wristwatch brand from scratch, among other international achievements.

Originally from South Africa, Tony Jacobson is an international sales and marketing expert, with experience working with global brands in the FMCG, retail, fashion and IT industries.

If you’re a small business wondering how you can break into international markets, Tony has some great tips and hacks on how to source international partners, distributors and buyers without having a big marketing budget.

Tony has travelled to 180 cities in 36 countries in his international business pursuits and has a wealth of knowledge to share!

If you’re a small business thinking of going global, check out the #InternationalBusinessAccelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com

Episode #1 - Introduction to the Business Beyond Borders Podcast

Cynthia Dearin — Thu, 30 Nov 2017 00:00:00 +0000

We’re pleased to launch the first episode of our bimonthly podcast, Business Beyond Borders with Cynthia Dearin.

In this introductory episode, we introduce our podcast host - Cynthia Dearin.

Cynthia is the Managing Director of Dearin & Associates, Founder of the International Business Accelerator and author of Camels, Sheikhs and Billionaires - Your Guide to Business Culture in the Middle East and North Africa.

We started the Business Beyond Borders podcast to unlock the secrets of making your small business an international success. We believe in challenging the status quo and we know that there's never been a better time for companies to go global. And we believe that even the smallest businesses deserve the opportunity to be internationally successful.

The podcast is an opportunity for us to share some of the lessons that other people have learned in their international journey. We’ll be digging into their successes and failures, and sharing their strategies for success.

The podcast is also a free resource - it’s there to inspire you to create your own strategies and opportunities for international success. We are keen to give back wherever we can and we recognize that if we do a good job, this podcast is going to be a source of information and motivation for people around the world who wouldn't otherwise be able to pay for it. It’s our gift to you.

Lastly, thinking about the bigger picture, we know that international trade helps to break down barriers between cultures. Some say it's one of the only things that prevents war. So, if we can contribute to global harmony in a small way, we’re happy.

If you’re a small business thinking of going global, check out the #InternationalBusinessAccelerator - an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy:
www.internationalbusinessaccelerator.com