How does the Washington Post share sweeping stories through audio?

Today on the podcast, we’re excited to feature a conversation from Podcast Perspectives, produced by our friends at The Podglomerate (the podcast firm specialized in producing, distributing, and monetizing podcasts for high-profile clients including Freakonomics Radio, PBS, NPR stations, Harvard Business School, and more). Podcast Perspectives brings on audio leaders and industry executives to walk through the biggest news of the day and to go deep on topics that podcasters need to know - like IP and rights issues, ad tech, podcasting’s role in media at-large, and more. 

In today’s episode, Podglomerate founder/CEO Jeff Umbro sits down with The Washington Post’s Lillian Cunningham, who produced, wrote, and hosted one of the Washington Post’s first podcasts: Presidential, a series about the history of the American presidents. Despite the show being Lillian and The Post’s first audio project, it was an immediate hit. Since then, Lillian has gone on to produce and host three more narrative series for The Post, including Constitutional, Moonrise, and most recently Field Trip, a series about the messy past and uncertain future of America’s national parks.

Listen to more episodes of Podcast Perspectives and follow the podcast: https://listen.podglomerate.com/show/podcast-perspectives/ 

David Weinberg grew up in Colorado and moved around for a while until he found himself in New Orleans. There he got his start in radio, writing and creating stories for WWOZ. He was a staff reporter at Marketplace and KCRW where he hosted the podcast Welcome to LA podcast. Welcome to LA was named one of the best podcasts of 2018 and 2020. His latest project is Dreamtown: The Story of Adelanto. His print work has been published in The New York Times. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• David’s journey from freelance to radio to podcasting
• The story behind Dreamtown
• Finding the focus of your story and staying true to your vision
• Establishing trust with guests and interviewees
• Reasons behind the use of a narrator 
• The sound design for Dreamtown
• David’s next big project
• How David gets his story ideas

Resources/Links:

David C Weinberg: https://www.davidcweinberg.com/about-1 

Dreamtown: https://crooked.com/podcast-series/dreamtown-the-story-of-adelanto/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The story behind Undiscarded: a museum of New York by New Yorkers
• The collaboration of many institutions of New York behind the scenes
• The selection process for the objects focused on in each episode
• Most well-known New York landmarks
• Hanging on to classic New York as it evolves and changes
• Gentrification can happen anywhere
• The difficulties of being an indie podcast
• Trusting in yourself and your perspective

Resources/Links:

Tania Mohammad’s LinkedIn: https://www.linkedin.com/in/taniamohammad/ 

Undiscarded Podcast: https://undiscarded.org/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Chris Linnane is the creative director of Harvard Business School Online (HBS Online). In The Parlor Room,  Chris sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• “Never be the best guitar player in the room”
• How Chris’ creative background led him to his podcast
• The anonymity of creating music versus podcasting
• Dealing with imposter syndrome
• The Parlor Room and what makes it different from other podcasts
• Chris’ thoughts about AI and the future
• Truly trying and truly failing and how it can help people grow
• Making audio for video and how video can give a podcast more personality
• Microphones for newbie podcasters

Resources/Links:

Christopher Linnane LinkedIn: https://www.linkedin.com/in/christopherlinnane/ 

The Parlor Room: https://online.hbs.edu/podcast/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Amy Westervelt is a print and audio journalist and environmentalist; she founded the podcast network Critical Frequency, which raises up important but often overlooked voices; and she is the executive producer and host of the critically acclaimed show Drilled.

The through line here is that Amy has an enduring interest in telling stories that are getting covered up, and doing the hard work of figuring out what’s really going on.
Jay and Amy discuss the rigorous and thorough process involved in creating a show like Drilled, which focuses on stories that investigate propaganda in the fossil fuel industry. And they get into why audio is a powerful medium for the stories Amy chooses to cover on the podcast.
EXPLORE THE SHOW
Visit 3clipspodcast.com for all episodes of the show. 

Episode One is a satirical podcast that started out as just a funny passion project for three friends. After a while, they realized that they had an idea that could possibly take off. E1 is a podcast starring Andrew, Branson, and Charles. Each episode is the first—and only—episode of a failed podcast that never existed. Today, Stuart and Charles talk about what it takes to make a funny podcast while staying genuine. They also talk about when to delegate tasks, when to crowdsource ideas, and when to collaborate.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• How Charles’ background in music helps him with podcasting
• The importance of having fun and making each other laugh
• Developing an internal idea of what’s funny
• Not boxing yourself in 
• Audiences have a massive demand for a large amount of content
• Staying in character and being genuine
• The talents of each host and what they bring to E1
• How they come up with topics and episodes
• Delegation and collaboration among multiple hosts
• What is passion burnout and gauging your passion for your podcast

Resources/Links:

Episode One Podcast: https://www.e1pod.com/about 

Solipse Linktree: https://linktr.ee/solipse 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Stuart's Other Podcast:  https://obscureballpod.com/

Elaine Appleton Grant is the CEO of Podcast Allies, an audio storytelling consulting, production and training company helping public media, NGOs, social impact and higher ed organizations make beautifully crafted shows. She is also the host and executive producer of the podcast Sound Judgment, which unpacks how today's best radio and podcast hosts make their magic. 

When not leading Podcast Allies, Elaine is a gardener, kayaker, traveler, entertainer, partner, and mom and bonus mom of four kids, a dog, and a cat.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Bringing who you are to the table
• How Elaine’s past experience helps her as a host
• Qualities of good hosts
• Does the role of a host differ with each genre?
• Knowing your audience
• The importance of “sound vision”
• What is your animating force or motivation
• Psychological safety is "the permission you give a source to feel safe and candid"
• H.E.A.R. M.E.
• Examples of great hosts and their qualities

Resources/Links:

Podcast Allies: https://podcastallies.com 

Sound Judgement Podcast:  https://www.soundjudgmentpodcast.com/

Elaine Appleton Grant, LinkedIn: https://www.linkedin.com/in/appletongrant/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Missing Pages is an investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. An all-new season of the investigative podcast Missing Pages premieres on October 23rd. Produced by The Podglomerate.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Bethanne’s writing journey
• The stories behind Missing Pages 
• The problems in the publishing industry 
• Feedback and response from the community
• The future of Missing Pages, podcasting, and the literary industry
• Podcasting as a literary form
• Audio and video podcasts

Resources/Links:

Bethanne Patrick’s website: https://www.bethannepatrick.com/

Missing Pages: https://listen.podglomerate.com/show/missing-pages/

Podglomerate: https://podglomerate.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

---------------------

The World needs more sensitive creators. Content that moves the world, moves listeners and make things better. And you know what? That doesn’t have to come in the form of some epic narrative. It can be stories from daily life. The seemingly innocuous details of our day-to-day can provide inspiration.
Enter Ian Coss. For this episode he and Jay break down his five part series, Forever is a Long Time. Ian explores the topic of marriage by interviewing members of his family who are divorced, which is most of them. These candid and poignant conversation with his relatives are both deeply personal and relatable at the same time.

Ian is an award winning musician, podcaster and sound designer who has worked with well known outlets like PRX, and the nationally syndicated radio show, The World. He’s been recognized with a national Edward R. Murrow Award for excellence in sound and his music is even featured in museums. Forever is a Long Time, however, was produced independently, something he and Jay discuss at length.

Anisa Khalifa is an award-winning podcast producer and host at WUNC. She grew up in a public radio household and fell in love with podcasts shortly before her friends convinced her to start one with them about Korean dramas. Since joining WUNC in 2021, Anisa has produced Me and My Muslim Friends, CREEP, Tested, and Dating While Gray, and is the host of WUNC's weekly podcast The Broadside. Anisa is also the co-creator of indie podcasts Dramas Over Flowers and Muslim in Plain Sight. In her non-podcast life, she’s a culture writer, poet, visual artist, and chronic insomniac, who is fascinated by the stories we tell about ourselves and each other.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Anisa’s past and present projects
• Why The Broadside has such eclectic topics
• Highlighting why these topics matter to everyone
• The variety of WUNC podcasts and how they deal with stereotypes
• Breaking down barriers with podcasting
• The team behind The Broadside and what they bring to the podcast
• Collaborating with other newsrooms
• The importance of preparation

Resources/Links:

The Broadside: https://www.wunc.org/podcast/the-broadside 

CREEP podcast: https://www.wunc.org/podcast/creep 

Me and My Muslim Friends: https://www.meandmymuslimfriends.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Stuart's Other Podcast:  https://obscureballpod.com/

Rick Wimberly has been telling stories for over fifty years. He's been heard on radio throughout the US and TV regionally. In addition, he recently added "Podcast Host" to his resume.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Rick’s journey from radio to news anchor to podcaster
• What it means to be a government sales consultant
• How Rick’s background in radio helps him with podcasting
• Creating good experiences for your listeners
• How to create memorable moments for your podcast
• The innate skills of good storytellers
• Interviewing skills
• How dialogue can elevate the podcasting experience

Resources/Links:

Rick’s email: rick@govselling.com

Rick’s website: https://www.voiceovergrandude.com/ 

Myths of Selling to the Government podcast: https://www.govsellingmyths.com/ 

The Government Selling Solutions website: https://www.govselling.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Stuart's Other Podcast:  https://obscureballpod.com/

Sometimes producing a podcast can feel like having too many cooks in the kitchen. Melissa talks about the importance of getting out of the way in order to tell a great story. She also talks about how the producers bring the stories to life, what makes a great story, and why there are so many to tell.

Melissa Booth Hall holds a J.D. from Northern Kentucky University and a B.A. in English from Centre College. In 2003 she volunteered at the SFA’s Fall Symposium…13 1/2 gallons of pimento cheese and 1000 deviled eggs later, she was hooked. Since joining the SFA’s staff, Melissa has led field trips and Summer Symposia, organized countless Potlikker Film Festivals across the region (and beyond), and served as operations manager for many many Fall Symposiums. These days, Melissa manages people and programs for the SFA.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The history behind the Gravy podcast and the Southern Foodways Alliance
• Melissa Hall’s story and how it started with a briefcase and a skillet
• Creating a dynamic where the values of the creators are cohesive and curious
• Getting out of the way in order to tell a great story
• How Gravy is challenging stereotypes
• What makes a Gravy story?

Resources/Links:

The Gravy podcast: https://www.southernfoodways.org/gravy/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Stuart's Other Podcast:  https://obscureballpod.com/

*****************************

Some of the best, most diverse, and talented audio creators alive make their living creating audio fiction. Shows like Welcome to Nightvale, Limetown, and Alice isn’t Dead, just to name a few, weave complex story arcs, colorful characters, and of course, great production value for listeners. We’re all lucky these shows exist. 

Northwoods Baseball Sleep Radio is firmly in the realm of audio fiction. But unlike most audio fiction, there are no supernatural elements, heroes, villains, or any traditional story arc. In this podcast series, each episode is presented as a full-length minor league baseball broadcast. The teams, the players, the sponsors, all of it is made up. The catch? There is none. It’s just nine innings of fictional baseball.

Created by a podcaster known only as Mr. King, Sleep Baseball is a work of fiction that feels very much like it’s a real broadcast. And if that seems boring, it’s the point. This “boring” show is resonating with listeners. Fans of the show support it through Patreon and merch sales. It’s even been written up in The New Yorker. 

In this episode, Stuart and “Mr. King” chat about the inspiration for making the show, the process of producing fake baseball broadcasts, and how listener support makes a project of this size financially viable.

Links

Full Episodes and Merch:  sleepbaseball.com

A piece on Sleep Baseball in the New Yorker:  newyorker.com/culture/rabbit-holes/the-rapture-of-listening-to-a-fake-baseball-game

Connect your Podcast to Stripe with Castos:  castos.com/integrations/stripe/

***Between the time of this recording and the publishing date, legendary baseball broadcaster Vin Scully passed away. Read more HERE 

Today he talks about how he curates each topic and episode, shares his message and motivation behind Armchair Explorer, and talks about how we don’t have to go out to the Gobi desert to find adventure. Pulling great stories from your interviewees doesn’t always come easy. Aaron shares how he is able to get the best from his guests.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Where Aaron’s love of adventure came from
• The development of Armchair Explorer
• How great explorers and adventurers can inspire 
• How Aaron sources his topics for episodes
• The journey is a vehicle for other stories
• Facing dangerous extraordinary moments
• Our responsibility, as travelers, not to imprint our own values on other cultures
• Conservation projects and looking for adventure in your own backyard
• The importance of “just going for it”

Resources/Links:

The Blue Dot Perspective: https://www.thebluedotperspective.com

Armchair Explorer: https://www.armchair-explorer.com 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Stuart's Other Podcast:  https://obscureballpod.com/

Episodes of Armchair Explorer sampled:

If I live Until Morning

https://www.armchair-explorer.com/podcast/episode/7acd050a/if-i-live-until-morning-cheating-death-on-the-john-muir-trail-with-jean-muenchrath

Hitchiking to Pamplona 

https://www.armchair-explorer.com/podcast/episode/4d5e875d/hitchhiking-to-pamplona-with-comedian-andy-smart

Kayak the Kwanza 

https://www.armchair-explorer.com/podcast/episode/477cc357/kayak-the-kwanza-the-world-record-paddle-down-angolas-longest-river-with-travel-author-oscar-scafidi

In this episode, Jenna also talks about why it took twenty years for this story to be told. What changes have happened in order for the language to become available to her and the public? When handling such a powerful and emotional topic, it can be difficult to walk the line between finding answers and justice and helping victims and loved ones feel comfortable. 

Jenna Flanagan is a writer, reporter, journalist, producer, and current on-screen host for The WNET Group’s MetroFocus. Jenna grew up in New Paltz where her interest in journalism began after attending a journalism camp at SUNY New Paltz at age 12. She went on to study communications and journalism at Seton Hall University in South Orange, NJ where she was on the staff of the college newspaper, The Setonian.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The heartwrenching story of Sakia Gunn
• The rippling effect of trauma
• Being empathetic without losing your journalistic integrity
• What it means to exist with your friends without appearing like a threat to “mainstream” society
• What was driving the distancing behaviors in the public
• How it feels to be able to fully express yourself
• Showing empathy and making victims and interviewees feel comfortable
• What we need to surpass in order to become a true multicultural and open society
• The importance of a good editor and passion for your subject matter

Resources/Links:

After Broad and Market: https://www.npr.org/podcasts/1184536483/after-broad-and-market 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Jonathan’s love for fiction and his audio drama journey
• The story behind Jonathan’s fiction podcast
• How Jonathan gets the authentic feel of his episodes
• Music as organized sound; Speech as music
• The recording process: improvisation, practice, and recording free takes
• The writers and stories behind the episodes
• Adapting a story to an audio performance
• Creating and working on post-production with limited feedback

Resources/Links:

The Truth Reveals Fiction Podcast: http://www.thetruthpodcast.com/about 

"Moon Graffiti":  http://www.thetruthpodcast.com/story/2015/10/15/moon-graffiti 

"Heat Meat":  http://www.thetruthpodcast.com/story/2023/03/05/heat-meet 

"Instruction Manual For Jason":  http://www.thetruthpodcast.com/story/2023/31/05/instruction-manual-for-jason 

"Can You Help Me Find My Mom":  http://www.thetruthpodcast.com/story/2015/4/8/can-you-help-me-find-my-mom 

"That's Democracy":  http://www.thetruthpodcast.com/story/2012/9/4/thats-democracy 

Stuart's Other Podcast:  https://obscureballpod.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Full Episodes of Creative Architects

Watch on YouTube

______

On this episode of the Audience podcast, Stuart chats with photographer Allen Clark about photography, his journey as an artist and as a podcaster, and what it’s like to photograph a president. Allen is well-known as an artist who will do anything to capture the perfect image. He has built a name for himself behind his lens, but, as The Photo Untaken Podcast will show you, he is more than a photographer. 

Today, Stuart and Allen talk about how to get more out of an interview than just the superficial. Allen loves to have bigger conversations with his guests. His interviewing technique and podcasting style helps bring in more listeners than just photographers. Allen talks about how to create a welcoming atmosphere with your podcast as well.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Choosing conversation points that go beyond your profession
• Avoiding too much jargon so you don’t alienate any listeners
• How to create fully realized ideas with each episode
• Collaborations with Marcus dePaula
• Putting in the extra step and how to make your show better
• What it was like to photograph a president

Resources/Links:

Allen Clark: https://www.allenclarkphotography.com/ 

Photo Career Acadmey:  https://www.allenclarkphotography.com/photo-career-academy

The Photo Untaken Podcast: https://www.allenclarkphotography.com/podcast 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Every so often we come across a show so refreshing, so original, it revamps our whole idea of what a podcast can be. Before the Covid-19 pandemic, Atlanta-based sound designer Kacie Willis made her living from live theater. In 2020, Kacie found herself stuck at home without any gigs – and, like many of us, watching people hide behind screen names to attack each other on the internet. So Kacie created You Heard Me Write, a podcast that draws on the creativity of local writers and sound artists, and uses anonymity to unite rather than divide. The show uses a very specific episode structure, and we promise you haven’t heard anything like it before. In the interview, Kacie also discusses working with Spotify, and how she-  a self-described introvert-  developed her hosting persona. 

EXPLORE THE SHOW

Visit http://3clipspodcast.com for all episodes of the show. 

LEARN MORE ABOUT CASTOS

3 Clips is a Castos Original Series. Castos provides tools for public and private podcasts and believes podcasters should own their turf to provide the best possible audience experience. Visit http://castos.com 

INSIDE THIS EPISODE: 

You Heard Me Write can be found here: https://www.heardwritepod.com/

Follow You Heard Me Write host Kacie Willis on Twitter here: https://twitter.com/kcshar1shar1

Follow 3 Clips host Jay Acunzo on Twitter here: https://twitter.com/jayacunzo/

From Play It Forward: This week’s recommended podcast is Three Unwise Women: https://threeunwisewomen.buzzsprout.com/

This episode was produced by Andrea Muraskin. Learn more: https://andreamuraskin.com

Theme music provided by Cardboard Rocketship: https://open.spotify.com/artist/5TzmK85fEdotyi2mu582Sm

Thanks for listening!

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The process of covering a true crime story
• The true story behind Hit Man
• How collaboration helped create a better podcast
• The controversy around Paladin Press
• Freedom of Speech and its murky waters
• The importance of talking to people
• Being supportive and advocating for victims
• How and why you should tell important stories about hard topics

Resources/Links:

Hit Home Media: https://www.hithomemedia.com/ 

Jasmyn Morris’ LinkedIn: https://www.linkedin.com/in/jasmyn-morris-14906a13/ 

Hit Man Podcast:  https://www.iheart.com/podcast/105-hit-man-45764628/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

Next week's episode will be the final episode of season 2 featuring Jasmyn Morris from the podcast, 'Hitman.' Stuart and Jasmyn will be discussing journalistic ethics, particaurly as they relate to the true crime genre. If you want to listen to Hitman it's linked below. 

https://www.iheart.com/podcast/105-hit-man-45764628/

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Why mysteries are so interesting to us
• How to create high stakes
• Audio fiction and cinema as a storytelling artform
• The inspiration behind Mars Patel
• Creating audio fiction from scratch
• Writing and directing for an already existing universe (Marvel) 

Resources/Links:

Jenny Turner Hall: https://www.jennyturnerhall.com 

Jenny Turner Hall, IMDB: https://www.imdb.com/name/nm8751305/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

****************

In this episode of the Audience podcast, Stuart talks with Morgan Givens about how he uses field recordings and immersive sound design to create unique episodes that come to life for his listeners. Morgan shares the relatable story of Antoine in his fiction podcast, Flyest Fables. 

Flyest Fables is more than just a story of a young bullied boy. Morgan’s amazing storytelling abilities help Antoine’s story transcend race, gender, and age barriers. Today Morgan shares his storytelling process: how he writes, records, and edits his fiction podcast. Morgan also shares tips on how you can make your podcast come to life for your listeners. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Morgan’s journey into audio and podcasting
• Why Morgan moved away from being a police officer
• Morgan's storytelling process
• How to use sound effectively in your podcast
• The importance of podcasts like Flyest Fables
• How great stories can be universal and relatable to everyone
• Morgan’s audio recording and editing process

Resources/Links:

Morgan Givens: https://www.morgangivens.com/

Flyest Fables: https://www.morgangivens.com/flyest-fables 

Dispatches on Apple Podcasts: https://podcasts.apple.com/us/podcast/dispatches/id1120440782?mt=2 

Morgan’s Guest Appearance on 1A: https://the1a.org/segments/2018-01-17-1a-movie-club-sees-saturday-church/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

Shin Yu is the writer, host, and producer of Ten Thousand Things – a podcast on Asian American stories for KUOW Public Radio, Seattle’s NPR affiliate station. Ten Thousand Things first launched in July 2022 as “The Blue Suit” and is currently in production for a second season, which will begin releasing episodes in May 2023.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• From Poet to Essayist to Podcaster 
• Live poetry readings versus podcasting
• How different backgrounds can redefine what a podcast can be
• The story behind Blue Suit and Ten Thousand Things
• How writing radio scripts can affect how you think of voice
• Everyday objects and nuances and how they can inspire and provide a sense of comfort
• Creating an episode: aiming for a thought-feeling and welcoming surprises
• What to expect in the second season of Ten Thousand Things

Resources/Links:

Shin Yu Pai’s LinkedIn: https://www.linkedin.com/in/shinyupai/

Ten Thousand Things: https://www.kuow.org/podcasts/bluesuit

Shin Yu Pai’s Website: https://shinyupai.com

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Joe's background is in film documentaries and he currently serves as the digital lead for American Masters, a documentary film series at PBS. American Masters: Creative Spark is a podcast spinoff series, where Joe chats with artists of all stripes about a specific work of art.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• How Joe creates his show, American Masters: Creative Spark
• Creating boundaries as an interviewer
• How focus can create a more engaging interview 
• The team behind American Masters: Creative Spark
• Long-form interviews and narrative nonfiction-style podcasts
• We’ve barely scratched the surface with audio and video as artforms
• Storytelling is in every medium
• Joe’s partnerships and how they have helped form his podcast

Resources/Links:

Joe Skinner’s LinkedIn: https://www.linkedin.com/in/joe-skinner1/ 

American Masters: Creative Spark: https://www.pbs.org/wnet/americanmasters/podcast/introducing-american-masters-creative-spark/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Podcasting is an incredible medium that covers everything from art, to pop culture, to politics. If you have a message that you want to share with the world, podcasting can be just a tool for you to use in order to share that message with the public. Emily talks about how podcasting has helped her cause and helped spread her message.

Emily also dives into her other projects including Metalhead Politics, Ghost Island Media, and Gamechangers. Stuart and Emily talk about what it means to have a limited series and how it works for her. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Taiwan in the news and recent history
• How prepared are you for a crisis?
• Western understanding of the struggles in Taiwan
• The origins of Ghost Island Media 
• The conversations that need to happen in order to perpetuate change
• How Metalhead Politics got started
• The concepts behind limited series
• The story behind Gamechangers

Resources/Links:

Ghost Island: https://ghostisland.media/en/ 

Emily Wu, LinkedIn: https://www.linkedin.com/in/emilyywu/?originalSubdomain=tw 

Gamechangers: https://www.youtube.com/watch?v=ekUV0rj-M0Q&list=PLZzATvbhwVo9wa6VFscicSBeldfpNInYc&index=18 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

The Limelight is a short form audio and video series that talks to Castos customers and other podcasters, about the things that make them and their shows excellent and unique and interesting.

This is our newest podcast from the Casto original series. Here at Casto, we're building a whole network of podcasts, all serving the purpose of educating, inspiring, and, and motivating you as a podcaster and a creator to live your best podcasting world.

Also, we'll get a sneak preview of next week's episode when Stuart chats with Emily Y. Wu, the co-founder of Ghost Island Media 

Tricia talks about what it’s like to create thematic episodes using short, spontaneous interviews. She also talks about what makes Coney Island so special and shares some of her favorite stories that she’s heard from people who lived and worked there.

The Coney Island History podcast is a part of the Coney Island History Project which was founded in 2004 and is a 501(c)(3) not-for-profit organization. They aim to increase awareness of Coney Island's legendary and colorful past. Their mission is to record, archive, and share oral history interviews; provide access to historical artifacts and documentary material through educational exhibits, events, and a website; and honor community leaders and amusement pioneers through the Coney Island Hall of Fame. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Organizing history by category in order to create a podcast
• The importance of preserving oral histories
• Conducting short, spontaneous interviews
• Editing, formatting, and collaborating with others for episodes
• What makes Coney Island so special
• What Tricia has learned about the exciting and enticing history of Coney Island

Resources/Links:

Coney Island History: https://www.coneyislandhistory.org/podcast 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• What makes The Place To Be a different type of Seinfeld podcast
• Podcasts about TV shows and Eric and Adam’s inspirations
• What it is like to talk to icons from the TV show
• How special Seinfeld is to everyone who watches it
• Connecting and interacting with listeners
• The Seinfeld fan community and what makes them so different

Resources/Links:

The Place to Be, a Seinfeld Podcast: https://podcasts.apple.com/us/podcast/the-place-to-be-a-seinfeld-podcast/id1555529915 

Stuart's Apperance on The Place to Be:  https://podcasts.apple.com/us/podcast/larry-davids-cameos/id1555529915?i=1000608792150

Eric's Writing for Cracked :  https://www.cracked.com/index.php/members/EricDobin

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Food is an important aspect of all our lives and is something we sometimes take for granted. Andi talks about how important food is for culture as well as for nourishing our bodies. She also talks about her fascination with people and food, Native American culture, storytelling, and podcasting.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The importance of food in culture, especially in indigenous cultures
• How Andi produces Toasted Sister
• The free-form format of each episode 
• Editing interviews and bringing out depth in conversations
• Andi’s fascination with people and food
• The passion and fire in Native America
• Podcasting as a hobby versus podcasting as a business
• Experiencing burnout and spreading yourself out too thin

Resources/Links:

Toasted Sister Podcast: https://toastedsisterpodcast.com/ 

Toasted Sister Episodes discussed:  https://soundcloud.com/toastedsisterpodcast/e45-el-paso-indigenous-food-at-the-border

https://soundcloud.com/toastedsisterpodcast/e31-navajo-sheep-theyre-my-life-i-love-them

https://soundcloud.com/toastedsisterpodcast/e79-changing-culinary-narratives-live-recording

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• What is the Masala Podcast and who is Sangeeta Pillai?
• Creating a podcast to inspire change
• Exploring a taboo subject in a constructive, positive way
• Bringing women of color into feminist conversations
• The organic evolution of the formatting of a podcast
• The importance of season breaks
• Promotion, marketing, and keeping creative control
• The experience of winning a British Podcast Award
• Supporting creators of color and from different backgrounds

Resources/Links:

Masala Podcast: https://www.soulsutras.co.uk/top-feminist-podcast-masalapodcast-mediakit/

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Today, Stuart chats with Eef Barzelay, the lead singer of indie rock band Clem Snide, about his podcast, A Life in Song. They talk about the creative process and how it evolves and differs when he creates movie scores, writes songs, or creates podcast episodes. Eef is always busy making something, whether it’s his own brand of “simple” songs or if it’s a song based on his guest’s stories and journeys. 

Eef has put his own spin on podcasting with A Life in Song. It isn’t just a conversational podcast, but a unique format for telling heartbreaking or life changing stories. In this episode of Audience, Eef uncovers how he created his podcast, what his musical influences are, and the difference between art and content.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The difference between art and content
• Evolution of music and podcasting in the 90s
• The scoring process versus the “regular” music making process
• Getting topics for songs 
• The concept and format behind “A Life In Song”
• The process for developing episodes and conducting interviews
• Handling differences in creative vision

Resources/Links:

Clem Snide: https://www.clemsni.de/

Eef Barzelay’s Linktree: https://linktr.ee/alifeinsong

Eef and Scott Avett Prefor "The Stuff of Us":  https://www.youtube.com/watch?v=HBvCI0BViDs

Pitchfork Review of "Forever Just Beyond":  https://pitchfork.com/reviews/albums/clem-snide-forever-just-beyond/

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

On their podcast, Zach and Emma tackle the big topics while looking at them through a positive lens and posing questions like, ‘How can we make a change for the better?’ In a world where the most outspoken can also be the most cynical, podcasts like "What Could Go Right?" are a much-needed lighthouse shining a spotlight through the fog of the internet.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The world isn’t always a dark place
• Zach and Emma’s journey into podcasting
• The story behind What Could Go Right?
• Cynicism versus positivity: changing the approach to encourage reflection
• The written word versus the audio format versus panel shows
• Creating podcasts that make your audiences think

Resources/Links:

Zachary Karabell: https://www.zacharykarabell.com/

Emma Varvaloucus: https://www.emmavarv.com/ 

The Progress Network: https://theprogressnetwork.org/ 

Factfulness: Ten Reasons We're Wrong About the World--and Why Things Are Better Than You Think by Hans Rosling, Anna Rosling Ronnlund, and Ola Rosling: https://www.amazon.com/dp/1250107814?ref_=cm_sw_r_cp_ud_dp_6GQ122JQVGDDP2VPAECS 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

Today, Amory and Ben talk about what makes a good story, how they conduct their research, and how to stay relevant in the quickly evolving world of the internet. They also talk about the importance of getting out from behind the computer screen and conducting their own fieldwork.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The story behind Endless Thread
• What makes a story worth covering
• Putting together research and interviews for complex stories
• The difference between starting an episode and ending one
• The trial and error journey of podcasting
• Funding and capital for podcasting
• The importance of getting out of the recording booth

Resources/Links:

Endless Thread: https://www.wbur.org/podcasts/endlessthread/about 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Art history’s branding problem and accessibility
• The similarities between art history and sports
• Visual versus audio mediums for visual topics like art
• The difference between an expert guest and other types of guests
• Bringing interpretations and descriptions out of your guests
• Using the perspectives of your guests and letting them guide the episode
• Making quality shows versus making “sellable” shows
• To Patreon or not to Patreon?

Resources/Links:

The Lonely Palatte: http://www.thelonelypalette.com/ 

Tamar Avishai: https://www.tamaravishai.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Never miss another show by subscribing at castos.com/subscribe.

Resources/Links:

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Debbie Millman started her interview show about design as a radio program to fulfill her need to explore her own creativity. That was 16 years ago, and Design Matters has been in production every since: it’s the world’s first podcast about design. Debbie has welcomed over 500 guests to her now wildly popular podcast to explore creative culture and how some of the most influential thinkers, artists, musicians, writers, and designers create their work, career, and life.

LEARN MORE ABOUT CASTOS:

3 Clips is a Castos Original Series. Castos provides tools for public and private podcasts and believes podcasters should own their turf to provide the best possible audience experience. Visit http://castos.com.  

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Resources/Links:

Debbie Millman and Design Matters can be found here

Follow Debbie Millman on Twitter @debbiemillman

Follow 3 Clips host Jay Acunzo on Twitter @jayacunzo

From Play It Forward: This week’s recommended podcast is The Lisa Congdon Sessions

This episode was produced by Cherie Turner: learn more here

Theme music provided by Cardboard Rocketship

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Have a few spare seconds? Do us a solid and fill out this anonymous survey. We really appreciate any input you have. Thanks!

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Spotify and the evolution in Big Tech
• The recession and podcasting
• Evergreen content in podcasting
• Podcasting’s advantage? Accessibility and staying power
• Marketing vs just putting out quality content
• Changes in 2023: seasons and live events
• Centralized vs decentralized podcasting, and what we learned from Spotify and Twitter
  • Autonomy in podcasting
  • “What if Elon Musk bought Spotify?”
  • Open source, Podcasting 2.0, and RSS feeds
• Mastodon and the big Twitter exit
• Blue collar digital workers
• The upward trajectory for 2023

Resources/Links:

Survey: https://docs.google.com/forms/d/e/1FAIpQLSeNbxM2BChC_aV-KFQc7kkHSDBe0eOO3fmpkTqrtU9wD-9kug/viewform 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Finding your voice as a podcaster
• What is Smithsonian’s Sidedoor about?
• How to create a narrative: “Why should I care about these people?”
• Balancing the story and the Smithsonian
• Creating vignettes within the story
• The importance of anchor points within the episode
• Trust your instincts
• Layering voices and creating depth
• Reinvention and how to keep your show fresh over time

Resources/Links:

3 Clips Podcast: https://3clipspodcast.com/ 

Sidedoor can be found here: https://si.edu/sidedoor 

Follow Sidedoor host Lizzie Peabody on Twitter here: https://twitter.com/LizziePeabody  

Follow Sidedoor on Twitter here: https://twitter.com/SidedoorPod 

From Play It Forward: This week’s recommended podcast is https://thesecretadventuresofblackpeople.com/ 

Follow 3 Clips host Jay Acunzo on Twitter here: https://twitter.com/jayacunzo/ 

This episode was produced by Andrea Muraskin. Learn more: https://andreamuraskin.com 

Theme music provided by Cardboard Rocketship: https://open.spotify.com/artist/5TzmK85fEdotyi2mu582Sm 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• What Jonathan’s background in theater taught him about storytelling and worldbuilding
• Jonathan’s playwright and audiodrama influences
• Discoverability for writers
• The difference between entertainment and art
• Defining Jonathan’s brand
• How Jonathan builds a world from scratch
• Building a fiction or nonfiction world for a podcast
• How dark comedies work: it’s about perspective
• The fun in playing with genre and tropes
• Podcasting as a skill
• The importance of collaboration in podcasting

Resources/Links:

Jonathan A Goldberg: http://jonathanagoldberg.org/ 

The Fall of the House of Sunshine: http://www.podmusical.com/#new-page 

A Simple Herstory: https://www.asimpleherstory.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The story behind “A Simple Herstory”
• Looking at history and thinking through history critically
• Choosing a multi-dimentional main character for a complex story
• Writing complex characters 
  • Crafting characters that are based on actual people
• Discovery through word-of-mouth
• Audio fiction audiences
• The audio fiction community and engagement
• Welcome to Nightvale and old teleplays
• How to support audio fiction

Resources/Links:

Florencia Lozano: https://www.imdb.com/name/nm0523568/ 

Jenny Turner Hall: https://www.jennyturnerhall.com/ 

“A Simple Herstory: Audio as Theater (ft. Jocelyn Kuritsky)”: https://3clipspodcast.com/a-simpler-herstory-audio-as-theater/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• What’s happening in the podcast space: Podnews Daily and Podnews Weekly
• The hard edits of Descript: overediting versus no editing
• Lessons from “Off the Mic,” what to consider when you come up with a new podcast idea
• Revisiting technology and Big Tech
• The future of podcasting
• Opensource and the community around it
• Growing through your pocketbook

Resources/Links:

Sam Sethi, LinkedIn: https://www.linkedin.com/in/samsethi/?originalSubdomain=uk 

Sam Talks: https://samtalks.technology/ 

Sam Sethi, Twitter: https://twitter.com/SamTalksTech 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Host Evo Terra talks with podcasters Amanda Meadows and Geoffrey Golden about what it is like to collaborate with a loved one on a creative project, the importance of structure (even in a comedy show), and the balance needed with banter. 

At Castos, we can help you make your show. Aside from our suite of creative tools, we also have a team of professionals who can help bring your show to life. You can contact us at hello@castos.com or by clicking on the link in the Resources/Links section below.

3 Clips is a Castos Original Series. Castos provides tools for public and private podcasts and believes podcasters should own their turf to provide the best possible audience experience. Visit castos.com 

Inside This Episode:

• You can listen to all episodes of Dirt Cheap on Neon Hum’s website
• You can follow Amanda Meadows on twitter @amandonium
• To learn more about Geoffrey, check out his website
• This episode was produced and edited by Stuart Barefoot @smallleaguestu
• Music is by Tyler Litwin

About Evo:

Evo Terra has the dubious honor of releasing the 40th podcast… ever. Other notable podcasting elements from his past include authoring Podcasting For Dummies and Expert Podcasting Practices for Dummies, launching and running one of the first large podcast networks, building a successful strategic podcast consultancy, and is a celebrated keynote speaker on stages around the world. He’s also done a bunch of really, really weird stuff that Google still shows. 

Resources/Links:

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Today, Stuart and Allen talk about how to get more out of an interview than just the superficial. Allen loves to have bigger conversations with his guests. His interviewing technique and podcasting style helps bring in more listeners than just photographers. Allen talks about how to create a welcoming atmosphere with your podcast as well.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Choosing conversation points that go beyond your profession
• Avoiding too much jargon so you don’t alienate any listeners
• How to create fully realized ideas with each episode
• Collaborations with Marcus dePaula
• Putting in the extra step and how to make your show better
• What it was like to photograph a president

Resources/Links:

Allen Clark: https://www.allenclarkphotography.com/ 

Photo Career Acadmey:  https://www.allenclarkphotography.com/photo-career-academy

The Photo Untaken Podcast: https://www.allenclarkphotography.com/podcast 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Flyest Fables is more than just a story of a young bullied boy. Morgan’s amazing storytelling abilities help Antoine’s story transcend race, gender, and age barriers. Today Morgan shares his storytelling process: how he writes, records, and edits his fiction podcast. Morgan also shares tips on how you can make your podcast come to life for your listeners. 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Morgan’s journey into audio and podcasting
• Why Morgan moved away from being a police officer
• Morgan's storytelling process
• How to use sound effectively in your podcast
• The importance of podcasts like Flyest Fables
• How great stories can be universal and relatable to everyone
• Morgan’s audio recording and editing process

Resources/Links:

Morgan Givens: https://www.morgangivens.com/

Flyest Fables: https://www.morgangivens.com/flyest-fables 

Dispatches on Apple Podcasts: https://podcasts.apple.com/us/podcast/dispatches/id1120440782?mt=2 

Morgan’s Guest Appearance on 1A: https://the1a.org/segments/2018-01-17-1a-movie-club-sees-saturday-church/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

On this episode of the Audience podcast, Stuart talks with Wil Williams of Hug House Productions. Together they chat about their podcasts (Scoring Magic and Valence) as well as the story behind Hug House Productions, a collective that focuses on spotlighting stories by and about marginalized groups. 

Wil is the CEO of Hug House Productions, the showrunner for Valence, the head of communications and community at Apollo Podcasts, and a writer at Discover Pods. Today they talk about what it takes to create and maintain a successful crowdfunding campaign, the importance of working collaboratively, and representation in podcasting (and the lack thereof).

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• The journey behind Valence
• The dangers of being an online personality and living online
• The story behind Hug House Productions
• Audio dramas and audio documentaries: the hardest forms of podcasting
• The process of audio dramas
• How to connect remotely in a smooth and healthy way
• How working collaboratively helps your story grow
• Behind the scenes of a successful crowdfunding campaign for a podcast
• Apollo Podcasts and fiction in the space of podcasting
• Minority and marginal representation in podcasting

Resources/Links:

Scoring Magic: https://hughouse.productions/podcasts/scoring-magic/ 

Valence: https://hughouse.productions/podcasts/valence/ 

Hug House Productions: https://hughouse.productions/ 

Wil Williams Reviews: https://wilwilliams.reviews/ 

Apollo Podcasts: https://apollopods.tumblr.com/ 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

In the meantime, we need help with a story we're working on. Do you use stock media for your projects? Do you create stock media for ohters to use? As a listener can you tell the difference between projects that use stock media and shows that comission art? We want to hear from you.

Reach out directly stuart@castos.com 

Cyber crime, hacking and the dark side of the internet. In many ways, Darknet Diaries seems like a scary podcast and at times it can be. But it’s not scary in the sense that you need a lot of technical knowledge to enjoy it. That’s because Jack Rhysider is a brilliant storyteller. He takes really complicated subjects like hacking and makes them palpable. So if you don’t know anything about the Darknet, don’t worry. Jack is the perfect guide for a world that might seem foreign for many of us.

LEARN MORE ABOUT CASTOS

3 Clips is a Castos Original Series. Castos provides tools for public and private podcasts and believes podcasters should own their turf to provide the best possible audience experience. Visit castos.com 

Inside This Episode

You can listen to all previous episodes of Darknet Diaries on their website darknetdiaries.com

The episode featured is 109: Team Poison

Follow Jack Rhysider on Twitter @JackRhysider

This episode was produced and edited by Stuart Barefoot @smallleaguestu

About the Host

Evo Terra has the dubious honor of releasing the 40th podcast… ever. Other notable podcasting elements from his past include authoring Podcasting For Dummies and Expert Podcasting Practices for Dummies, launching and running one of the first large podcast networks, building a successful strategic podcast consultancy, and is a celebrated keynote speaker on stages around the world. He’s also done a bunch of really, really weird stuff that Google still shows.

On this episode of the Audience podcast, Stuart talks with Angela Hollowell from Ang H Studios based out of Durham, North Carolina, about independent media, the perks of staying small, and things to think about as you grow as a podcast. Angela is a visual brand storyteller and she uses her local podcast to connect with listeners from all over the world. On her video podcast, the Honey & Hustle podcast, Angela focuses on storytelling and entrepreneurship where the global issues brought up by local businesses are both intriguing and relatable.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Brand marketing and storytelling 
• Going viral: is it a good thing or a bad thing?
• How to avoid getting “lost in the sauce”: substance over the superficial
• Angela’s background in audio
• Angela’s journey with video podcasting with Honey & Hustle
• Starting with the root of a good idea and letting the process come with it
• What it means to have a local podcast
• Balancing local connections with relatable global issues
• YouTube as a platform: pushing the envelope and building a community
• Dynamic ad insertion 
• The importance of jumping in and getting started

Resources/Links:

Ang H. Studeo: https://anghstudio.com 

Angela Hollowell, LinkedIn: https://www.linkedin.com/in/angelahollowell/ 

Angela Hollowell, YouTube: https://www.youtube.com/c/AngelaHollowell 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

How do you monetize without alienating your audience? What is the right mindset when going into a podcast? 

On this episode of the Audience podcast, Stuart talks with Bruce Wawrzyniak, who started his podcast (Now Hear This Entertainment) as a way to promote his business. This is a path that a lot of business owners take since it is an easy way to get valuable information out to their customers and potential customers. Today Bruce talks about his success and how his podcast has evolved from a marketing tool to something quite extraordinary. He also talks about the importance of putting your audience’s needs first (give them value and give them something to enjoy). 

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Bruce’s past in radio and his journey as a podcaster
• How curiosity plays a good role in interview shows
• Gaining customers’ loyalty and how to focus on your target audience
• Building a business and a podcast and how to balance both
• How podcasting can help your personal and professional life
• Bruce’s philosophy on monetizing podcasts
• Promoting products and podcasts on your podcast
• One of the great strengths of the podcasting medium: the formatting
• Bruce’s big podcasting tip

Resources/Links:

Bruce Wawzyniak, LinkedIn: https://www.linkedin.com/in/brucewawrzyniak/ 

Now Hear This Management: https://nhte.net/  

Now Hear This Entertainment: https://now-hear-this.net/content/podcast 

Bruce Wawzyniak, Instagram: https://www.instagram.com/nowhearthisentertainment/

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Today, Stephanie and Matt talk about their editing process, why Stephanie leans into newsletters, how to gain confidence on a big platform like podcasting, and the best way to talk with (and not at) your audience. Listen in to get some insight into Stephanie’s process and what she’s learned through her journey into podcasting.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Stephanie’s journey into podcasting
• How the community helps Stephanie grow as a creative
• What it means to ‘learn as you earn’
• How to gain confidence as a podcaster
• Building a website for your podcast
• Promotion and growing your show
• Matt and Stephanie’s editing process
• Guest and host etiquette
• Podcast monetization
• Stephanie’s horror stories from editing other podcasts

Resources/Links:

Stephanie Fuccio: https://www.stephfuccio.com 

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

If you have quesitons that you want answered on an episode, you can send a quesiton in audio or written form to matt@castos.com

We're also working on a story about the use of stock media in podcasting. Do you use stock media for your projects? Do you make stock media for others to use? As a listener can you tell the difference between podcasts that use stock media versus those that have custom art? We want to hear from you. Reach out to Stuart at stuart@castos.com

Links

Tom Webster talks about the future of podcasting. Ads are not the devil.

https://www.sixpixels.com/articles/archives/tom-webster-on-the-future-of-podcasting-this-weeks-six-pixels-of-separation-podcast/

Podcast companies are buying millions of listens through auto-playing episodes populated in free mobile games.

https://www.bloomberg.com/news/articles/2022-09-27/inside-podcasters-explosive-audience-growth

Alby helps you earn Bitcoin/Sats as a podcaster. They are integrating the value4value methodolgy/tech into a dashboard for boostagrams. Engagement/metrics

https://blog.getalby.com/saturn/

Spotify Now Offers Audiobooks

https://newsroom.spotify.com/

What James Earl Jones and AI could mean for the future of audio

https://www.vanityfair.com/hollywood/2022/09/darth-vaders-voice-emanated-from-war-torn-ukraine

Podcasting can have real world impact. Adnan Syed has his murder conviction overturned

https://www.npr.org/2022/09/19/1123926818/murder-conviction-is-overturned-for-adnan-syed-of-serial-podcast

We’re going back to our archives and listening to an episode from March of 2022. It features Eric Nuzum from Magnificent Noise. 

Technology is only good if it solves a problem. In the case of podcasting, it definitely does solve problems. It’s basically broken down all major barriers to access when it comes to creating and distributing your audio.

But creating a good podcast is so much more than simply choosing the right microphones, the best software, and distributing an RSS Feed. To make a good podcast, you need to create an audio experience, ideally, an experience that is unique to your show. 

Eric Nuzum is an expert in doing that. At NPR he helped bring to life shows like the TED Radio Hour and has worked on bringing shows like ‘Fresh Air’ and ‘Wait Wait Don’t Tell Me!’ into podcasting. He was also vital in the creation of the critically acclaimed podcast,  Invisibilia. Eric is the founder of Magnificent Noise, a podcast, audio, and creative consulting company. 

Links

Magnificent Noise:  maginifcintnoise.com 

The Ted Radio Hour:  npr.org/podcasts/ted-radio-hour

Invisibilia:  npr.org/podcasts/invisibilia

Where Should We Begin with Esther Perel:  whereshouldwebegin.eshterperel.com 

Connect with Eric on LinkedIn:  linkedin.com/ericnuzum

Connect Stripe to Your Private Podcast: Castos and Stripe Integration

Castos offers integrative tools to create revenue for your private podcast. View our blog and Matt’s YouTube Video

On this episode of the Audience podcast, Stuart is talking with Sangeeta Pillai from the award-winning Masala Podcast about what it is like to create a podcast that talks about taboo content. Sangeeta has important messages to share about diversity, feminism, and inclusion. She shares those messages today, as well as her experience winning multiple British Podcast Awards. Sangeeta talks about her journey into podcasting, what it is like to be backed by Spotify, and how podcasting should change.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• What is the Masala Podcast and who is Sangeeta Pillai?
• Creating a podcast to inspire change
• Exploring a taboo subject in a constructive, positive way
• Bringing women of color into feminist conversations
• The organic evolution of the formatting of a podcast
• The importance of season breaks
• Promotion, marketing, and keeping creative control
• The experience of winning a British Podcast Award
• Supporting creators of color and from different backgrounds

Resources/Links:

Masala Podcast: https://www.soulsutras.co.uk/top-feminist-podcast-masalapodcast-mediakit/

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

On this episode of the Audience podcast, Stuart talks with Megan Bagala about what it means to write for audio. Megan is a podcast producer, songwriter, musician, writer, actor, and renaissance woman. In addition to doing a bit of everything, she is also an expert in the topic of writing for audio, whether it be a musical, narrative, or chat show. She shares tips and advice from her experiences in order to help new podcasters, as well as veteran podcasters, look at their copy in a different light. 

Megan is currently working as the Senior Producer on Melon's House Party at Wondery. She is a proud participant of the 2021 Ready to Learn Podcast Accelerator from PBS KIDS, PRX, and the CPB. Her work can be heard on podcasts from Marvel Entertainment, Gimlet Media, America's Test Kitchen, and more. She's currently developing a middle-grade fiction series about music theory, and a YA fiction series about the ramifications of climate change.  

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• Megan’s journey from her MFA in musical theater to podcasting
• Transferable skills in writing for audio
• What it means to write for the ear and not the eye
• You don’t always know the full story until after you’ve recorded it
• Tips for setting up your work and trusting your listener
• How Megan switches hats so smoothly

Resources/Links:

Megan Bagala: https://www.meganbagala.com/

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

For connoisseurs of podcasts, Avery Trufelman shouldn’t need much of an introduction. She’s worked on popular shows like 99% Invisible and its successful spinoff, Articles of Interest. More recently she teamed up with Vox and Curbed to create Nice Try!

In season one of this investigative series, Avery explored failed attempts at creating Utopias. For season two titled Interior, she turned her attention to the home. Each episode dissects the history and the stories of household appliances and the role they play in our attempt to turn our homes into our own little fiefdoms. 

She joined Evo to discuss the making of Season 2 Episode 1 titled The Doorbell. Sow how does someone make an entire episode about a doorbell? Well, with breadth comes depth.

LEARN MORE ABOUT CASTOS

3 Clips is a Castos Original Series. Castos provides tools for public and private podcasts and believes podcasters should own their turf to provide the best possible audience experience. Visit http://castos.com 

Inside the Episode

Listen to full episodes of Nice Try! at podcasts.voxmedia.com 

Learn more about Avery’s work at her website averytrufelman.com 

This episode was produced by Stuart Barefoot @smallleaguestu 

Music was provided by Tyler Litwin 

About the Host 

Evo Terra has the dubious honor of releasing the 40th podcast… ever. Other notable podcasting elements from his past include authoring Podcasting For Dummies and Expert Podcasting Practices for Dummies, launching and running one of the first large podcast networks, building a successful strategic podcast consultancy, and is a celebrated keynote speaker on stages around the world. He’s also done a bunch of really, really weird stuff that Google still shows.

Should we welcome corporate overlords into our podcasts? Should we stay as indie podcasts? What are your goals as a podcaster? Are you looking for an easy path to monetization or are you looking for something else?

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

• What it means to have centralized vs a decentralized podcast
• Downloads and advertising 
• Clear expectations and communication with advertisers
• Interactivity for listeners: looking for the interesting conversation
• Which platform is going to give us the best technology for listener reach, advertising, and monetization
• What does it mean to have a “small” podcast or to be a “small” creator? Who is considered an indie creator?

Resources/Links:

Juleyka Lantigua Twitter: https://twitter.com/JuleykaLantigua

Sam Sethi Twitter: https://twitter.com/samsethi?lang=en

Skye Pillsbury Twitter: https://twitter.com/SkyePillsbury?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

Castos Academy: https://academy.castos.com/ 

Castos, private podcast: https://academy.castos.com/privatepodcast/ 

Castos, website: https://castos.com/ 

Castos, YouTube: https://www.youtube.com/castos  

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw 

Adam and Matt also discuss the “value 4 value” construct that allows payment to be distributed easily from listener/consumer to independent creators, including compensating smaller participants in the podcasting sphere such as the app designers.  Adam also touches on topics like the network of small independent podcasting production companies that currently exist (like Castos.com) which form a perfectly distributed and decentralized network that protects content creators from being de-platformed completely.  

Thanks to Skye Pillsbury from The Squeeze podcast for the opening of this episode. You’ll hear more from Skye next time, as a guest for Part III, the final installment of our series, and she’ll be joined by guests Sam Sethi from Podland and Juleyka Lantigua from LWC Studios. 

Resources:

Adam Curry Twitter

No Agenda Podcast

Podcasting 2.0 Podcast w Adam & Dave

PodcastIndex.org

The Squeeze Podcast Newsletter w Skye Pillsbury

Juleyka Lantigua LinkedIn

Julkeyka Lantigua on Twitter

Podland Podcast

Matt Medeiros LinkedIn

Stuart Barefoot LinkedIn

Audience Podcast

In part one Matt talks to Tanner Campbell who advocates for a more centralized system. He tells Matt this could help solve for discoverability and could streamline monetezation tools for podcasters.

Thanks to Juleyka Lantigua for our openeing. Stay tuned for more of her in part three of this series. 

Links

Tanner on Twitter

Juleyka Lantigua on Twitter

tannerhelps.com 

castos.com 

Northwoods Baseball Sleep Radio is firmly in the realm of audio fiction. But unlike most audio fiction, there are no supernatural elements, heroes, villains, or any traditional story arc. In this podcast series, each episode is presented as a full-length minor league baseball broadcast. The teams, the players, the sponsors, all of it is made up. The catch? There is none. It’s just nine innings of fictional baseball.

Created by a podcaster known only as Mr. King, Sleep Baseball is a work of fiction that feels very much like it’s a real broadcast. And if that seems boring, it’s the point. This “boring” show is resonating with listeners. Fans of the show support it through Patreon and merch sales. It’s even been written up in The New Yorker. 

In this episode, Stuart and “Mr. King” chat about the inspiration for making the show, the process of producing fake baseball broadcasts, and how listener support makes a project of this size financially viable.

Links

Full Episodes and Merch:  sleepbaseball.com

A piece on Sleep Baseball in the New Yorker:  newyorker.com/culture/rabbit-holes/the-rapture-of-listening-to-a-fake-baseball-game

Connect your Podcast to Stripe with Castos:  castos.com/integrations/stripe/

***Between the time of this recording and the publishing date, legendary baseball broadcaster Vin Scully passed away. Read more HERE 

Acast continues to make the news from spamming podcast host customers like us at Castos, to purchasing Podchaser, the "only social media site for podcasters." 

Subscription podcasts are making a splash with Marc Maron jumping into the game of selling exclusive access content. Subscription podcasting will be on the rise as more and more creators adopt the method. 

Castos is proud to host British Podcast Awards, Bronze place winner the Masala Podcast!

Send us your audio message!

Email us hello@castos.com with the subject "Audience podcast" and we'll take your question or audio clip for the next espiode. 

Links mentioned

https://podnews.net/press-release/acast-podchaser

https://plus.acast.com/s/wtf-with-marc-maron-podcast

https://www.soulsutras.co.uk/about-masala-podcast/

https://www.insiderintelligence.com/content/rising-podcast-listenership-draws-advertising-dollars

https://twitter.com/marcoarment/status/1546852808049270786?s=20&t=bMUR9ZwMyr2CsfK28-BshQ

Dr. Sherry Walling is a clinical psychologist, speaker, podcaster, best-selling author, yoga teacher, and mental health advocate. Their discussion crosses into many different areas of creativity, life, entrepreneurship, and podcasting. 

The last few years have been tough on everyone -- this is an episode you don't want to miss! 

Links

https://www.sherrywalling.com/about

https://www.touchingtwoworlds.com/

https://twitter.com/sherrywalling

https://castos.com/

Enter grant funding. Yes, grants exist for podcasters, you just have to know where to find them. So Danielle Desir Corbet, founder of WOC Podcasters and host of The Thought Card Podcast, started ‘Grants for Creators’ a bi-weekly newsletter aimed at helping creators find grant funding for their projects. She chats with Stuart about what grants can do for a project and how to find the right one for your project. 

Resources

Danielle’s Website: danielledesir.com/about/

NYT Story about Podcasting nytimes.com/2022/03/04/arts/indie-podcasts-fiasco-campside.html

Not only is Sam one of the best minds in radio and podcasting (and the masterpiece that is Bellwether reflects that) but they also were able to use crowdfunding to bring a project five years in the making to life. 

This episode first aired in February of 2022 and was hosted by Evo Terra and was produced and edited by Stuart Barefoot.

Links

3clipspodcast.com 

bellwether.show 

castos.com/intergrations/stripe